David Spade

Wow.

Well, at least he ended by going, I'll give it...

a good score.

You steered it a bit smart.

well just asking the right questions setting their up don't be confused whatever or the way he would couch it would sometimes influence people you know what happens is for people at home is they test every movie and uh i sit in the back on most of the ones i'm in and it's kind of fun but it's also terrifying because if this doesn't work the the marketing budget is based on the score of your first screening

So if they see hope, like out of 100, these people don't give a shit.

They go, I'll give it an 80.

I'll give it a 90.

I'll give it a 40.

I'll give it a zero.

Fuck this.

That means so much because the average, they go, oh, you got a 77.

That's really good.

Your budget will go up $2 million on advertising.

And when it comes down because you got lower scores, you can bump it up by making your tweaks and you get another screening.

But if it's too low, they probably won't give you another screening because it costs too much to do a screening.

and bring the people in and rent the theater.

So they start to give up on it right then.

So your first screening, there's more and more pressure over the years.

This has to be almost finished.