Devan Kline

And you see that happen all the time in this industry. Particularly the industry that I'm in, the boutique fitness franchising industry. So yeah, it's a... I mean, think about it. It's logical, right? I mean, I care about my people so much. This isn't about money for me. This is about my franchise partners who invested their 401k

And you see that happen all the time in this industry. Particularly the industry that I'm in, the boutique fitness franchising industry. So yeah, it's a... I mean, think about it. It's logical, right? I mean, I care about my people so much. This isn't about money for me. This is about my franchise partners who invested their 401k

who invested their life savings, who liquidated their stocks 10 years before they wanted to, sold their house and moved across the state, who left their family in North Carolina and moved to Missouri and stayed in a hotel room for three months away from their children so they could go chase their dream. This is all about returning an ROI for them.

who invested their life savings, who liquidated their stocks 10 years before they wanted to, sold their house and moved across the state, who left their family in North Carolina and moved to Missouri and stayed in a hotel room for three months away from their children so they could go chase their dream. This is all about returning an ROI for them.

who invested their life savings, who liquidated their stocks 10 years before they wanted to, sold their house and moved across the state, who left their family in North Carolina and moved to Missouri and stayed in a hotel room for three months away from their children so they could go chase their dream. This is all about returning an ROI for them.

And so with that type of mindset, that real people first core value, We're able to take what's in the gym, translate that up to a franchise partner network, translate that into an HQ culture. Now we're on the East Coast, so we're on the West Coast bi-coastal headquarters operating the business that way. And we're... Economics are better than they've ever been.

And so with that type of mindset, that real people first core value, We're able to take what's in the gym, translate that up to a franchise partner network, translate that into an HQ culture. Now we're on the East Coast, so we're on the West Coast bi-coastal headquarters operating the business that way. And we're... Economics are better than they've ever been.

And so with that type of mindset, that real people first core value, We're able to take what's in the gym, translate that up to a franchise partner network, translate that into an HQ culture. Now we're on the East Coast, so we're on the West Coast bi-coastal headquarters operating the business that way. And we're... Economics are better than they've ever been.

We use annual unit volumes as a measure in franchising, how much each individual gym makes on average. And we'll be up near the 600s at the end of the year, which is top three in our space. So... People first, like people first. And I'm going to preach that to the day that Morgan and I hang them up, which we're in the big leagues now. So I'm going to stay as long as we can.

We use annual unit volumes as a measure in franchising, how much each individual gym makes on average. And we'll be up near the 600s at the end of the year, which is top three in our space. So... People first, like people first. And I'm going to preach that to the day that Morgan and I hang them up, which we're in the big leagues now. So I'm going to stay as long as we can.

We use annual unit volumes as a measure in franchising, how much each individual gym makes on average. And we'll be up near the 600s at the end of the year, which is top three in our space. So... People first, like people first. And I'm going to preach that to the day that Morgan and I hang them up, which we're in the big leagues now. So I'm going to stay as long as we can.

Definitely, the number one thing is that you're going to scale your business fast. You want to invest ahead of that growth curve. You've got to anticipate that. I heard Tony Robbins once say that anticipation is the ultimate power for any entrepreneur. And you're able to see over the hill before anyone else can. You can see the horizon over the horizon when no one else can.

Definitely, the number one thing is that you're going to scale your business fast. You want to invest ahead of that growth curve. You've got to anticipate that. I heard Tony Robbins once say that anticipation is the ultimate power for any entrepreneur. And you're able to see over the hill before anyone else can. You can see the horizon over the horizon when no one else can.

Definitely, the number one thing is that you're going to scale your business fast. You want to invest ahead of that growth curve. You've got to anticipate that. I heard Tony Robbins once say that anticipation is the ultimate power for any entrepreneur. And you're able to see over the hill before anyone else can. You can see the horizon over the horizon when no one else can.

Well, your ability to navigate your way there is geometrically enhanced. And so what I always try to do is set big goals for the system. starting with unit economic goals and then set more broad range targets. So I stepped on the stage at our summit in 2021 and I said, we're going to build 10,000 units to the moon.

Well, your ability to navigate your way there is geometrically enhanced. And so what I always try to do is set big goals for the system. starting with unit economic goals and then set more broad range targets. So I stepped on the stage at our summit in 2021 and I said, we're going to build 10,000 units to the moon.

Well, your ability to navigate your way there is geometrically enhanced. And so what I always try to do is set big goals for the system. starting with unit economic goals and then set more broad range targets. So I stepped on the stage at our summit in 2021 and I said, we're going to build 10,000 units to the moon.

And half my system was like, because we're a competitive culture, they were like, let's go. They're all pumped up. And the other half was like, how the hell are we going to do that? Like, I don't know. I trust you, but you know, that's a lot of units, right? It's like, how are we going to do that? The beauty is like, I don't need to know how we're going to do it.

And half my system was like, because we're a competitive culture, they were like, let's go. They're all pumped up. And the other half was like, how the hell are we going to do that? Like, I don't know. I trust you, but you know, that's a lot of units, right? It's like, how are we going to do that? The beauty is like, I don't need to know how we're going to do it.

And half my system was like, because we're a competitive culture, they were like, let's go. They're all pumped up. And the other half was like, how the hell are we going to do that? Like, I don't know. I trust you, but you know, that's a lot of units, right? It's like, how are we going to do that? The beauty is like, I don't need to know how we're going to do it.