Devan Kline
👤 PersonAppearances Over Time
Podcast Appearances
I just need to know that it's a big enough why, there's a big enough purpose because the people you're impacting in your community are also in other countries and they deserve the same thing. They deserve a people first business product. And so, you know, um, But we're only going to do that through you guys, right?
I just need to know that it's a big enough why, there's a big enough purpose because the people you're impacting in your community are also in other countries and they deserve the same thing. They deserve a people first business product. And so, you know, um, But we're only going to do that through you guys, right?
I just need to know that it's a big enough why, there's a big enough purpose because the people you're impacting in your community are also in other countries and they deserve the same thing. They deserve a people first business product. And so, you know, um, But we're only going to do that through you guys, right?
How we're going to do that is focus all of our energy on putting more money into your pockets so that as a franchisee, you're able to get those AUVs up and then reinvest into the brand. So for us, just to give you a lay of the landscape, like Byrne Brands is like, that's Byrne Bootcamp and that's the front runner. That's the spearhead. Franchising really is about distribution, right?
How we're going to do that is focus all of our energy on putting more money into your pockets so that as a franchisee, you're able to get those AUVs up and then reinvest into the brand. So for us, just to give you a lay of the landscape, like Byrne Brands is like, that's Byrne Bootcamp and that's the front runner. That's the spearhead. Franchising really is about distribution, right?
How we're going to do that is focus all of our energy on putting more money into your pockets so that as a franchisee, you're able to get those AUVs up and then reinvest into the brand. So for us, just to give you a lay of the landscape, like Byrne Brands is like, that's Byrne Bootcamp and that's the front runner. That's the spearhead. Franchising really is about distribution, right?
So now we come in and we have a nutrition business underneath, an activewear business underneath, a real estate business underneath. an investment company underneath that takes non-passive, non-controlling stakes in companies that we're partnered with.
So now we come in and we have a nutrition business underneath, an activewear business underneath, a real estate business underneath. an investment company underneath that takes non-passive, non-controlling stakes in companies that we're partnered with.
So now we come in and we have a nutrition business underneath, an activewear business underneath, a real estate business underneath. an investment company underneath that takes non-passive, non-controlling stakes in companies that we're partnered with.
And, you know, you start to, you know, think about secular franchises and other opportunities now that you have the infrastructure and the distribution. And it's like, that makes the return on investment for the franchisees even more important, right? And putting more chips in our basket so our opportunities get bigger as we go forward. Yeah.
And, you know, you start to, you know, think about secular franchises and other opportunities now that you have the infrastructure and the distribution. And it's like, that makes the return on investment for the franchisees even more important, right? And putting more chips in our basket so our opportunities get bigger as we go forward. Yeah.
And, you know, you start to, you know, think about secular franchises and other opportunities now that you have the infrastructure and the distribution. And it's like, that makes the return on investment for the franchisees even more important, right? And putting more chips in our basket so our opportunities get bigger as we go forward. Yeah.
Yeah, you know, I love your marketing mind. And, you know, if I had to pick a... I'm an entrepreneur, right? But if I had to pick a vertical that I'm most confident in, it'd definitely be branding, I think, as a more specific term than marketing. And when I say branding, what I really mean is measuring things like brand equity. Pier 1 Imports is a good example.
Yeah, you know, I love your marketing mind. And, you know, if I had to pick a... I'm an entrepreneur, right? But if I had to pick a vertical that I'm most confident in, it'd definitely be branding, I think, as a more specific term than marketing. And when I say branding, what I really mean is measuring things like brand equity. Pier 1 Imports is a good example.
Yeah, you know, I love your marketing mind. And, you know, if I had to pick a... I'm an entrepreneur, right? But if I had to pick a vertical that I'm most confident in, it'd definitely be branding, I think, as a more specific term than marketing. And when I say branding, what I really mean is measuring things like brand equity. Pier 1 Imports is a good example.
Pier 1 Imports went out of business and then their logo sold for $50 million. And they were just burning cash, right? If your real estate portfolio is burning cash, unless you have some brand equity or some recognizable logo or something that's going to sustain it. It just crashes. There's nothing... There's no recovery element there.
Pier 1 Imports went out of business and then their logo sold for $50 million. And they were just burning cash, right? If your real estate portfolio is burning cash, unless you have some brand equity or some recognizable logo or something that's going to sustain it. It just crashes. There's nothing... There's no recovery element there.
Pier 1 Imports went out of business and then their logo sold for $50 million. And they were just burning cash, right? If your real estate portfolio is burning cash, unless you have some brand equity or some recognizable logo or something that's going to sustain it. It just crashes. There's nothing... There's no recovery element there.
So when I think of being... When I think of the people that are listening to this and they're all entrepreneurs, it's obvious that owning your own business, right? Number one, a brand or number two, real estate portfolio, arguably are one of the two best ways to build the wealth initially. And I always put brand equity just slightly ahead because I've got something.
So when I think of being... When I think of the people that are listening to this and they're all entrepreneurs, it's obvious that owning your own business, right? Number one, a brand or number two, real estate portfolio, arguably are one of the two best ways to build the wealth initially. And I always put brand equity just slightly ahead because I've got something.