Devon Wijesinghe

Yeah.

So what we do is we focus on a sector that is growing incredibly quickly called influencer marketing.

Essentially, a brand needs to have an army of people syndicating their content with their own voices.

And no longer do people care about what a brand says.

It cares about what other people say about that brand.

So our focus is in helping find those individuals for brands so they can build relationships with them and therefore help them and be their marketing army, if you will, because they have such an affinity towards that product and so forth.

So our job is to really help mechanize that through a software as a service platform that we've built.

Pick a plan.

Yeah, yeah.

Pick your spice and it tears up as you want more people.

And then as you want to do more, you know, different activities and features.

But the whole point is that, hey, you know, marketing is otherwise, you know, an exercise in failure nowadays.

You know, 5% click through rate means 95%, you know, failed.

Influencer marketing can many times turn that on the head, like get 10 influencers talking about you and you might be able to get 100 people to buy your product.

So that's the focus.

Yeah, so the average ARPA, if you'd like to use SAS metrics, is just over $3,000 a month.

So that includes different variations, but also we know this is a new space.

So we also help service those accounts with those clients.

It's in the beginning, training, implementation, and so forth, and then post that, it's really just pure.

So it's more of what does it take in the beginning to get them started, and then after that, off to the races.