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Devon Wijesinghe

๐Ÿ‘ค Speaker
171 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

Yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

So the, the story was, is, uh, 2012 was probably more of the, we actually launched it in 2013, but I'm, I had previously sold another company I had called E-Verify, which was in the data, uh, space, if you will, on individuals and, uh, sold it in, uh, in early 2012.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And, uh, What'd you sell that for Devin?

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

Well, I can't release the number, but it's- Come on, give me a big old range.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

It was nine figures.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

So it was a good deal.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

But there's a private equity group that still owns it.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

So I'm still under NDA.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

But basically what that was is, we built that up to almost 3,500 people that were in the field for us.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And it was data on individuals.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And then when I sold it,

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

I was looking to get involved in other things and just became a venture investor and said, oh, well, that's just super easy to do because I'm a genius now at 28.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And I can definitely tell you I'm not a genius.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And as I as I was looking at different things, social became more prevalent as being the newest data set.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And so, uh, found a couple, uh, actually guys that were working, uh, I don't want to say college dorm room, but it was a college cafeteria that were trying to figure out a way to match your, um, um, what song you would like with your social media history.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

So think of like iTunes, but for using social.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

And I said, Hey, that's interesting.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

Seated it.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

Um, and then with how much, how'd you see it for a seated for 250 grand.

SaaS Interviews with CEOs, Startups, Founders
EP 563: InsightPool Near $300k MRR Helping 100 Big Brands Find Influencers with CEO Devon Wijesinghe

close i was actually running something as well called the ata atlanta technology angels so like a formalized angel group and they had wanted to come pitch that and as i looked at it i was like well i could probably be more helpful um uh as an advisor and as an investor and then so i seeded it and that's how we met they were working georgia but i met them through here okay got it is that your so are you down there with david cummings in atlanta the the tech space and all that