Dmitry Gurski

Smart people, they work in McKinsey. Founders, they're crazy. For consumers, simplicity is the most significant. It's much more significant than number of features. It's much more significant than anything. What many people don't understand, retention is not about product. Retention is about user case. It means that you may create the perfect app for gym and you'll have terrible retention. Why?

Smart people, they work in McKinsey. Founders, they're crazy. For consumers, simplicity is the most significant. It's much more significant than number of features. It's much more significant than anything. What many people don't understand, retention is not about product. Retention is about user case. It means that you may create the perfect app for gym and you'll have terrible retention. Why?

Smart people, they work in McKinsey. Founders, they're crazy. For consumers, simplicity is the most significant. It's much more significant than number of features. It's much more significant than anything. What many people don't understand, retention is not about product. Retention is about user case. It means that you may create the perfect app for gym and you'll have terrible retention. Why?

because gyms themselves have terrible retention never take general advice general advice is always if you look on history of any company you would see that everything is so nuanced everything is so unique there are thousands of ways to be successful and you should choose your weight

because gyms themselves have terrible retention never take general advice general advice is always if you look on history of any company you would see that everything is so nuanced everything is so unique there are thousands of ways to be successful and you should choose your weight

because gyms themselves have terrible retention never take general advice general advice is always if you look on history of any company you would see that everything is so nuanced everything is so unique there are thousands of ways to be successful and you should choose your weight

As I see, I'm not so young. I'm 41 years old, and my childhood was in the 90s in Belarus. Difficult times. The Soviet world was destroyed. Everything was ruined. People didn't have salaries. Shelters were empty. Salary of my mother was maybe 30 bucks and nothing to buy because shelters in shops were empty. And we were growing our own food. We had potato field, vegetables in this field.

As I see, I'm not so young. I'm 41 years old, and my childhood was in the 90s in Belarus. Difficult times. The Soviet world was destroyed. Everything was ruined. People didn't have salaries. Shelters were empty. Salary of my mother was maybe 30 bucks and nothing to buy because shelters in shops were empty. And we were growing our own food. We had potato field, vegetables in this field.

As I see, I'm not so young. I'm 41 years old, and my childhood was in the 90s in Belarus. Difficult times. The Soviet world was destroyed. Everything was ruined. People didn't have salaries. Shelters were empty. Salary of my mother was maybe 30 bucks and nothing to buy because shelters in shops were empty. And we were growing our own food. We had potato field, vegetables in this field.

We had a garden. We were making like hundreds of jars of pickles. And mostly we were feeding ourselves by this production. I still don't like potato, honestly. I can't eat anymore. But it was a good life lesson. It was a lesson of farming. And the lesson of farming teaches that you just can't fake farming. It means that you should

We had a garden. We were making like hundreds of jars of pickles. And mostly we were feeding ourselves by this production. I still don't like potato, honestly. I can't eat anymore. But it was a good life lesson. It was a lesson of farming. And the lesson of farming teaches that you just can't fake farming. It means that you should

We had a garden. We were making like hundreds of jars of pickles. And mostly we were feeding ourselves by this production. I still don't like potato, honestly. I can't eat anymore. But it was a good life lesson. It was a lesson of farming. And the lesson of farming teaches that you just can't fake farming. It means that you should

take potato, not eat it immediately, even if you're hungry, and you should put this potato to ground. And then you must not eat this potato next day, and even one month after, you should wait. And then you should work hard, and you should, you can't fake this job.

take potato, not eat it immediately, even if you're hungry, and you should put this potato to ground. And then you must not eat this potato next day, and even one month after, you should wait. And then you should work hard, and you should, you can't fake this job.

take potato, not eat it immediately, even if you're hungry, and you should put this potato to ground. And then you must not eat this potato next day, and even one month after, you should wait. And then you should work hard, and you should, you can't fake this job.

And then it's like you never have 100% of chances that you would get your potato back, because, I don't know, it may be hail, it may be frost, it may be... bucks. But then if you're lucky and you work hard, then you will get your harvest. But also it's a lesson of diversification because you should have not just potatoes, you also should have vegetables and the garden.

And then it's like you never have 100% of chances that you would get your potato back, because, I don't know, it may be hail, it may be frost, it may be... bucks. But then if you're lucky and you work hard, then you will get your harvest. But also it's a lesson of diversification because you should have not just potatoes, you also should have vegetables and the garden.

And then it's like you never have 100% of chances that you would get your potato back, because, I don't know, it may be hail, it may be frost, it may be... bucks. But then if you're lucky and you work hard, then you will get your harvest. But also it's a lesson of diversification because you should have not just potatoes, you also should have vegetables and the garden.

Because if it's a bad harvest of potatoes, then vegetables or apples or something. And something you will have to eat, but you can't fake that.

Because if it's a bad harvest of potatoes, then vegetables or apples or something. And something you will have to eat, but you can't fake that.