Dmytro Okenev

Yeah, back then she was the full-time employee.

She is really good.

Actually, my marketing lady, who we got back then, we were hiring her.

And what we were looking for is that the person could actually write great stories.

So the idea was that we should use the natural communication language, which will be not geeky, which will be not marketing.

I don't know how to say it correctly.

And then that people can actually write nice stories.

What I found that these stories are not converting.

So it's great to have these

yeah almost entertaining content but we also need to provide other other types of content so these are the editorial content these are you know social proof credibility content that we definitely should provide um and now i'm making a new plan for the next year so that we will

we will provide more tailored content for some specific niche businesses and more content for educate our users.

So related to our

Use cases.

Um, yeah, during these years, we got like a huge interesting network of external writers who can help us because if one writer writes all your blog, then it's all one style, you know, we need diversity.

So yeah, even when we got like three in house writers back a few years ago, we were still

we're accepting the guest guest post that if they were really, really nice.

Now, my opinion, the map barely fits here for us.

Oh, that year wasn't great.

I think we were a little bit less than 2 million.

Okay.