Donald

That's right. UX is a big deal. That's one of those tech terms I stole from the program. But it is. It's going to be important, especially when you're bombarded by a lot of different companies trying to get your attention at the same time. It's typically a very short decision-making window for operations to implement something new before the next growing season.

That's right. UX is a big deal. That's one of those tech terms I stole from the program. But it is. It's going to be important, especially when you're bombarded by a lot of different companies trying to get your attention at the same time. It's typically a very short decision-making window for operations to implement something new before the next growing season.

That's right. UX is a big deal. That's one of those tech terms I stole from the program. But it is. It's going to be important, especially when you're bombarded by a lot of different companies trying to get your attention at the same time. It's typically a very short decision-making window for operations to implement something new before the next growing season.

But Brad, as you think about where you can see advancements in technology, where's the hole that we need filled?

But Brad, as you think about where you can see advancements in technology, where's the hole that we need filled?

But Brad, as you think about where you can see advancements in technology, where's the hole that we need filled?

And just a reminder, we do have two mics set up if you've got additional questions for the panelists to jump right up. But Rachel, if you want to finish out that question on where you're excited to see technology come in and fill in.

And just a reminder, we do have two mics set up if you've got additional questions for the panelists to jump right up. But Rachel, if you want to finish out that question on where you're excited to see technology come in and fill in.

And just a reminder, we do have two mics set up if you've got additional questions for the panelists to jump right up. But Rachel, if you want to finish out that question on where you're excited to see technology come in and fill in.

That's a great observation because we know through a lot of the partners we have through Farm for Profit that there's a lot of performance upgrade kits available. Rather than having to replace an entire machine, you can just increase the effectiveness of that machine. On your farm, Scott, have you taken advantage of the pucks? Yeah.

That's a great observation because we know through a lot of the partners we have through Farm for Profit that there's a lot of performance upgrade kits available. Rather than having to replace an entire machine, you can just increase the effectiveness of that machine. On your farm, Scott, have you taken advantage of the pucks? Yeah.

That's a great observation because we know through a lot of the partners we have through Farm for Profit that there's a lot of performance upgrade kits available. Rather than having to replace an entire machine, you can just increase the effectiveness of that machine. On your farm, Scott, have you taken advantage of the pucks? Yeah.

I was going to say one of the unique things about your farm, Corey, in didn't want to say that because it's not as unique as it is. The farming population is aging. So there's a lot of things that you've done to the equipment on your operation to help with your aging dad to make him be able to farm for a longer period of time.

I was going to say one of the unique things about your farm, Corey, in didn't want to say that because it's not as unique as it is. The farming population is aging. So there's a lot of things that you've done to the equipment on your operation to help with your aging dad to make him be able to farm for a longer period of time.

I was going to say one of the unique things about your farm, Corey, in didn't want to say that because it's not as unique as it is. The farming population is aging. So there's a lot of things that you've done to the equipment on your operation to help with your aging dad to make him be able to farm for a longer period of time.

And what people love on social media is your claw.

And what people love on social media is your claw.

And what people love on social media is your claw.

I think it's fun for us on the podcast front to get access to a lot of different individuals that want to promote a product, want to share their story, and it doesn't always make its way all the way to our listeners. But that doesn't mean it doesn't get that message, the opportunity to be spread.

I think it's fun for us on the podcast front to get access to a lot of different individuals that want to promote a product, want to share their story, and it doesn't always make its way all the way to our listeners. But that doesn't mean it doesn't get that message, the opportunity to be spread.