Dr. Andrew Newberg

So then when I began my PhD at Harvard Business School, I focused on that as my topic of study. And to me, it was just really interesting because it's such a dynamic topic because things are constantly changing, new technologies coming out.

And then when COVID hit, I happened to be very well positioned in terms of research topic because I was studying how can we improve our interactions in a situation now where everyone suddenly was in a situation that I had myself been fairly familiar with.

And then when COVID hit, I happened to be very well positioned in terms of research topic because I was studying how can we improve our interactions in a situation now where everyone suddenly was in a situation that I had myself been fairly familiar with.

And then when COVID hit, I happened to be very well positioned in terms of research topic because I was studying how can we improve our interactions in a situation now where everyone suddenly was in a situation that I had myself been fairly familiar with.

When it comes to virtual communication, one of the big topics I focus on is how engaged we feel in our interactions. How engaged do we think other people are with us in those situations? And how do we feel like we can have that authentic human touch? And what a lot of this research finds is that in many cases, it's better to use richer modes of interaction.

When it comes to virtual communication, one of the big topics I focus on is how engaged we feel in our interactions. How engaged do we think other people are with us in those situations? And how do we feel like we can have that authentic human touch? And what a lot of this research finds is that in many cases, it's better to use richer modes of interaction.

When it comes to virtual communication, one of the big topics I focus on is how engaged we feel in our interactions. How engaged do we think other people are with us in those situations? And how do we feel like we can have that authentic human touch? And what a lot of this research finds is that in many cases, it's better to use richer modes of interaction.

So interaction that's more similar to face-to-face. So for instance, instead of sending email, you have a video meeting or a video call because you can actually see that authenticity shine through. But there's actually a twist on some of this research. So in some studies that I did with

So interaction that's more similar to face-to-face. So for instance, instead of sending email, you have a video meeting or a video call because you can actually see that authenticity shine through. But there's actually a twist on some of this research. So in some studies that I did with

So interaction that's more similar to face-to-face. So for instance, instead of sending email, you have a video meeting or a video call because you can actually see that authenticity shine through. But there's actually a twist on some of this research. So in some studies that I did with

managers, negotiators, parents and teachers from international schools in Vietnam, I found an interesting thing here. So I showed that if you are truly being authentic, it's best to use the richest mode available because that authenticity shines through. But there's a whole lot of situations where you want to seem authentic, but you aren't necessarily.

managers, negotiators, parents and teachers from international schools in Vietnam, I found an interesting thing here. So I showed that if you are truly being authentic, it's best to use the richest mode available because that authenticity shines through. But there's a whole lot of situations where you want to seem authentic, but you aren't necessarily.

managers, negotiators, parents and teachers from international schools in Vietnam, I found an interesting thing here. So I showed that if you are truly being authentic, it's best to use the richest mode available because that authenticity shines through. But there's a whole lot of situations where you want to seem authentic, but you aren't necessarily.

So for instance, something really good happened in your friend's life. Maybe they just got engaged or maybe they just got a promotion, but you're just not happy in that moment because something happened to you. Maybe you had been in a car accident. Maybe you lost your job. Maybe you've been in a fight with your significant other.

So for instance, something really good happened in your friend's life. Maybe they just got engaged or maybe they just got a promotion, but you're just not happy in that moment because something happened to you. Maybe you had been in a car accident. Maybe you lost your job. Maybe you've been in a fight with your significant other.

So for instance, something really good happened in your friend's life. Maybe they just got engaged or maybe they just got a promotion, but you're just not happy in that moment because something happened to you. Maybe you had been in a car accident. Maybe you lost your job. Maybe you've been in a fight with your significant other.

And in that moment, it's good for your relationship and it's good for the other person to show that you're happy for them, but maybe you aren't yourself. So those cases are what's referred to as service-acted. This trying to display authenticity potentially for the benefit of the other person, even though you aren't. And this also relates to service with a smile.

And in that moment, it's good for your relationship and it's good for the other person to show that you're happy for them, but maybe you aren't yourself. So those cases are what's referred to as service-acted. This trying to display authenticity potentially for the benefit of the other person, even though you aren't. And this also relates to service with a smile.

And in that moment, it's good for your relationship and it's good for the other person to show that you're happy for them, but maybe you aren't yourself. So those cases are what's referred to as service-acted. This trying to display authenticity potentially for the benefit of the other person, even though you aren't. And this also relates to service with a smile.

So for those of you in customer facing jobs or just really any time at work, you're constantly having to be happy, even though you might not be. And what I found in these research studies is that if you truly want to have a more authentic interaction, it's best to use audio interactions like telephone.