Dr. Coleman Noctor

And when I asked them about their actual involvement in that, they didn't have any really interest in it at all, but it seemed to be something that got lots of traction.

And so they had...

created to be a poster boy for that campaign without any momentum behind it in terms of anything that they actually were invested in.

So, you know, and people were saying like back then it was like, I'd only post when I do a run.

I wouldn't post when I'm eating Ben and Jerry's at home with my messy hair.

And so that idea of the thing, and again, that was back in 2012, 13, 14, around that time.

And again, it maybe took another five, six years before we started to,

realized that the curated image was something that we could we're all familiar with yeah but but sorry then you get snapchat then you have instagram and now you have ai so it's the gift that keeps giving when it comes to the psychological and emotional impacts of technology it's uh

Yeah, I mean, again, it's awareness of the dangers and the difficulties.

Offering the awareness is one thing.

It's people's willingness or readiness to hear it is oftentimes the other thing.

And like I write columns that I think are really important and they don't tend to get the traction that you'd imagine.

But then I find out six months later, people are going back to read that column when it's happening.

And so for me, again, we'll talk about it again, but the AI thing is terrifying in terms of what it'll do for us as human beings.

And I try to tell people that and people are going, but look, I can do a picture of myself and it's a caricature and it just spits it out in ten seconds.

There's some part of it of awareness that's really important.

Yeah, and technology, I've always said, it's not good or bad.

It's just good or bad usage.

Do you know what I mean?

It's like food.