Dr. Jason Fung

Because there's health consequences to being overweight, you know, knee problems, back problems, and so on.

So this sort of giving up was because it was so unsuccessful, this sort of calories, calories, calories thing.

Yeah.

It actually happens in a lot of recipe books, but you're absolutely right.

So how, and this gets back to the conditioned hunger that is, you know, when you think about how people eat, there's this whole process.

So in terms of social there's, there's, um, something called social modeling.

which is that you base how much you eat, amongst other things, you base everything actually, on what other people around you are doing.

So if, for example, you eat pork lung or something, pork rectum, you might think it's gross, but in the Filipino culture, it's very acceptable.

Why?

Because other people around you have eaten it and therefore you eat it.

How much you eat is the same.

How much you eat depends on how much other people eat.

That's called social modeling.

And it's a very powerful influence.

So if you eat at certain places, if you eat in Japan or if you eat in Europe, for example, the portions are way smaller.

You go to the United States or Florida and the portions are actually huge.

They're massive portions.

So I come from Canada and the portions are sort of, I think, reasonable.

And then I go to Florida and they're like double what I think is reasonable.

So the problem is that if you live in these places, you think that that huge portion is normal.