Dr. Jeff Spencer

This means it's going to be smooth sailing to the winter circle. Well, hold on a second. It doesn't really mean that. It means that we've just gotten out of the gate smoothly. And so the honeymoon phase is that when everybody's hyper excited, then they go out and they become very sloppy and relaxed about scheduling. They don't look at their policies. They may start overspending certain things.

This means it's going to be smooth sailing to the winter circle. Well, hold on a second. It doesn't really mean that. It means that we've just gotten out of the gate smoothly. And so the honeymoon phase is that when everybody's hyper excited, then they go out and they become very sloppy and relaxed about scheduling. They don't look at their policies. They may start overspending certain things.

This means it's going to be smooth sailing to the winter circle. Well, hold on a second. It doesn't really mean that. It means that we've just gotten out of the gate smoothly. And so the honeymoon phase is that when everybody's hyper excited, then they go out and they become very sloppy and relaxed about scheduling. They don't look at their policies. They may start overspending certain things.

This means it's going to be smooth sailing to the winter circle. Well, hold on a second. It doesn't really mean that. It means that we've just gotten out of the gate smoothly. And so the honeymoon phase is that when everybody's hyper excited, then they go out and they become very sloppy and relaxed about scheduling. They don't look at their policies. They may start overspending certain things.

He said, well, we need more inventory and we need more people at the higher levels in the marketing department. I said, well, what is it gonna take to do that? He said, probably a couple million dollars. I said, you know all the guys in Silicon Valley, you go up there and raise that, let's get this done. So we did it, got it done.

And at that point, Dave and I both knew that Bulletproof is gonna be worth hundreds of millions of dollars. which it proved itself to be. And we did kind of declare what it is that we needed to get to take us from belief to knowing. That's a really essential step here. And then please, everybody, listen up. Then there's the final step that puts us into the winner's circle.

You see this in startups all the time where they're not even making any money. And then they're going out and spending all this raised money on stuff that doesn't matter because they already think that they're in the winner's circle. So it's a complete abuse of the honeymoon. But we know that... When we're in a honeymoon, there's always the opportunity for reckless choices that can really hurt us.

You see this in startups all the time where they're not even making any money. And then they're going out and spending all this raised money on stuff that doesn't matter because they already think that they're in the winner's circle. So it's a complete abuse of the honeymoon. But we know that... When we're in a honeymoon, there's always the opportunity for reckless choices that can really hurt us.

You see this in startups all the time where they're not even making any money. And then they're going out and spending all this raised money on stuff that doesn't matter because they already think that they're in the winner's circle. So it's a complete abuse of the honeymoon. But we know that... When we're in a honeymoon, there's always the opportunity for reckless choices that can really hurt us.

You see this in startups all the time where they're not even making any money. And then they're going out and spending all this raised money on stuff that doesn't matter because they already think that they're in the winner's circle. So it's a complete abuse of the honeymoon. But we know that... When we're in a honeymoon, there's always the opportunity for reckless choices that can really hurt us.

You see this in startups all the time where they're not even making any money. And then they're going out and spending all this raised money on stuff that doesn't matter because they already think that they're in the winner's circle. So it's a complete abuse of the honeymoon. But we know that... When we're in a honeymoon, there's always the opportunity for reckless choices that can really hurt us.

Once you know you can do it, I can only say that there's always time to screw it up. And this is how people screw it up. Until you get to the winner's circle, you're not there yet. And if you trip before you get there, don't cross the line, then you don't win. So when you see that it's possible and probable that you're gonna be able to achieve your goal,

And that's why I suggest that you just be mindful that at some point the honeymoon is going to wear off because they all do. And when the honeymoon wears off and you feel like there's a loss in momentum or enthusiasm, that doesn't mean that it's the wrong plan or you can't do it. That's supposed to happen. It means you're now living in reality.

And that's why I suggest that you just be mindful that at some point the honeymoon is going to wear off because they all do. And when the honeymoon wears off and you feel like there's a loss in momentum or enthusiasm, that doesn't mean that it's the wrong plan or you can't do it. That's supposed to happen. It means you're now living in reality.

And that's why I suggest that you just be mindful that at some point the honeymoon is going to wear off because they all do. And when the honeymoon wears off and you feel like there's a loss in momentum or enthusiasm, that doesn't mean that it's the wrong plan or you can't do it. That's supposed to happen. It means you're now living in reality.

And that's why I suggest that you just be mindful that at some point the honeymoon is going to wear off because they all do. And when the honeymoon wears off and you feel like there's a loss in momentum or enthusiasm, that doesn't mean that it's the wrong plan or you can't do it. That's supposed to happen. It means you're now living in reality.

And that's why I suggest that you just be mindful that at some point the honeymoon is going to wear off because they all do. And when the honeymoon wears off and you feel like there's a loss in momentum or enthusiasm, that doesn't mean that it's the wrong plan or you can't do it. That's supposed to happen. It means you're now living in reality.

It's actually something that you actually want to see because that level of enthusiasm cannot cure you forever. It's not possible. So we need to be aware of that because we're not aware that the honeymoon is supposed to wear off when the motivation drops and we all think, oh, bad plan, bad management. Maybe I should get out while I have at least some resources left.

It's actually something that you actually want to see because that level of enthusiasm cannot cure you forever. It's not possible. So we need to be aware of that because we're not aware that the honeymoon is supposed to wear off when the motivation drops and we all think, oh, bad plan, bad management. Maybe I should get out while I have at least some resources left.

It's actually something that you actually want to see because that level of enthusiasm cannot cure you forever. It's not possible. So we need to be aware of that because we're not aware that the honeymoon is supposed to wear off when the motivation drops and we all think, oh, bad plan, bad management. Maybe I should get out while I have at least some resources left.