Dr. Kelly Starrett

And so we tried to make it as reasonable as possible and as universal, inclusive, accessible as possible. But I don't think we thought that the sleep piece would be like triggering for a certain group. Even in this day and age? Yeah. Who are the people that are coming after you?

Well, so what we realized is Kelly was on a podcast that was sort of outside of this health, wellness, fitness vertical. It was sort of speaking to a different audience. Tim Ferriss? And it was Chase Jarvis and he has a more creative audience. Creative, okay. Yeah, it's a creative, you know, photographer as an artist and so-

Well, so what we realized is Kelly was on a podcast that was sort of outside of this health, wellness, fitness vertical. It was sort of speaking to a different audience. Tim Ferriss? And it was Chase Jarvis and he has a more creative audience. Creative, okay. Yeah, it's a creative, you know, photographer as an artist and so-

Well, so what we realized is Kelly was on a podcast that was sort of outside of this health, wellness, fitness vertical. It was sort of speaking to a different audience. Tim Ferriss? And it was Chase Jarvis and he has a more creative audience. Creative, okay. Yeah, it's a creative, you know, photographer as an artist and so-

What we learned from that, though, and again, it was sort of like confirmation bias for us that Kelly and I are like, man, we have a lot of work to do because I think, again, those of us that are in this space, I think we can think that we're getting it. People are getting the message.

What we learned from that, though, and again, it was sort of like confirmation bias for us that Kelly and I are like, man, we have a lot of work to do because I think, again, those of us that are in this space, I think we can think that we're getting it. People are getting the message.

What we learned from that, though, and again, it was sort of like confirmation bias for us that Kelly and I are like, man, we have a lot of work to do because I think, again, those of us that are in this space, I think we can think that we're getting it. People are getting the message.

They know because we know and all of our friends know and the people we all talk to on our podcast know, okay, it's not that unreasonable to say seven to eight hours of sleep, but the moment we just took one step out… of, you know, again, this little bubble, our little bubble, you know, Kelly really triggered people by saying seven or eight hours of sleep.

They know because we know and all of our friends know and the people we all talk to on our podcast know, okay, it's not that unreasonable to say seven to eight hours of sleep, but the moment we just took one step out… of, you know, again, this little bubble, our little bubble, you know, Kelly really triggered people by saying seven or eight hours of sleep.

They know because we know and all of our friends know and the people we all talk to on our podcast know, okay, it's not that unreasonable to say seven to eight hours of sleep, but the moment we just took one step out… of, you know, again, this little bubble, our little bubble, you know, Kelly really triggered people by saying seven or eight hours of sleep.

And so, you know, the lesson we took from that is, man, we have a lot of work to do. We are still, we still just have to try to keep reaching across.

And so, you know, the lesson we took from that is, man, we have a lot of work to do. We are still, we still just have to try to keep reaching across.

And so, you know, the lesson we took from that is, man, we have a lot of work to do. We are still, we still just have to try to keep reaching across.

And for us, sleep is a keystone habit. People who get enough sleep exercise more. They get more out of the exercise they're doing. They're more likely to make better choices when it comes to food. Their relationships are better. They show up and they're more productive and more creative and attentive at work. And so they enjoy their work more. I can't believe we're talking about sleeping, right?

And for us, sleep is a keystone habit. People who get enough sleep exercise more. They get more out of the exercise they're doing. They're more likely to make better choices when it comes to food. Their relationships are better. They show up and they're more productive and more creative and attentive at work. And so they enjoy their work more. I can't believe we're talking about sleeping, right?

And for us, sleep is a keystone habit. People who get enough sleep exercise more. They get more out of the exercise they're doing. They're more likely to make better choices when it comes to food. Their relationships are better. They show up and they're more productive and more creative and attentive at work. And so they enjoy their work more. I can't believe we're talking about sleeping, right?

But we think it's the habit from which all other good health habits evolve.

But we think it's the habit from which all other good health habits evolve.

But we think it's the habit from which all other good health habits evolve.

Sure. Marathon sitting are just long bouts of sitting in the same position.