Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Dr. Shoshana Ungerleider

๐Ÿ‘ค Speaker
150 total appearances

Appearances Over Time

Podcast Appearances

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

But your work shows us that there's so much more beneath the surface.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

And you've alluded to this a bit.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

What are some of the emotional or social reasons people might reject vaccines?

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Wow.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Thank you for connecting the dots between this very, I would say, American idea of thinking about the individual and personal choice to thinking broadly about community health and how we tend to frame public health.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

And I want to come back to something that you alluded to, and that is for many parents,

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Making health care decisions is deeply tied to love, to identity, and a desire to do what's best for their children.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

How does that intention sometimes lead people down a path of mistrust?

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Yeah.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

And further, we aren't necessarily taught how to communicate effectively with patients in our medical training, I would say.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

And so building on that, you've said that how we talk to people matters just as much as what we say.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

So what common mistakes from your perspective do healthcare professionals like me or even well-meaning friends make when trying to change someone's mind about this?

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Yeah.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

And so in terms of how to have those kinds of conversations, we often talk about vaccines in the context of a scientific framework and discuss the data.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

But many people respond more to stories.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Why is that?

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

And how can those of us who care about public health use storytelling more effectively?

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

Yeah.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

I want to zoom out a little bit, Jennifer, and I know that you've studied this issue across political and cultural lines.

TED Talks Daily
Information Inoculation: Why we need to fight misinformation about vaccines | TED Health

What surprised you most about how different communities form their beliefs about vaccines and really medical care in general?