Ed Elson

There you go.

That's my take.

Thank you.

Welcome to the second and final episode of Prof G on Economics, a special series focused on the forces shaping the economy and your financial life.

I'm Ed Elson, co-host of Prof G Markets.

I'm joined again by Kyla Scanlon, economic commentator and author of In This Economy, How Money and Markets Really Work.

Together we will be answering your questions on the economy and what it means for your money.

And if you'd like to submit a question for next time, you can send a voice recording to officehoursofprofitgmedia.com or post your question on the Scott Galloway subreddit.

Kyla, thank you for joining us.

Are you ready to get into this?

Our first question comes from Spencer Combs on Instagram.

They say, quote, it seems like a growing number of millennials priced out of home ownership and delaying kids are redefining traditional spending patterns.

Rather than channeling money into homes and early family life, they're allocating more toward experiences, pets, and accessible luxuries.

These categories may increasingly replace those older economic anchors.

How do you see this generational reallocation of spending influencing the economy overall?

And what opportunities could emerge as a result?

Kyla, what say you to Spencer Combs?

I think the thing that's so depressing to me about it is it's like, we don't have enough money to buy houses, but we do have enough money to buy flights for our pets.

And that's such a weird in-between stage, which is almost... I don't know if it's worse than not having the money to buy the dog flights, but it's definitely got a very depressing irony to it.

to it that concerns me.