Eddie Hartman

How do you think about it in the context of the Level Up podcast?

How do you ensure that people really perceive the value that you're bringing them?

That's really well put.

So you could say, hey, how much would you pay to subscribe to my podcast?

Or you could say, hey, I've got a nutrient dense, super efficient podcast, and it's going to increase your mindset.

And therefore give you better odds at succeeding at entrepreneurship, which you could do in a university course, or you could do with me for quite a bit less.

You know, now you're expressing, hey, this is the job that my podcast is going to do for you.

And people then perceive the full value and that really unlocks that willingness to pay.

Yeah, that's right.

Yeah, no, great question.

So the thing is, being an entrepreneur requires you to be a little bit crazy.

You've got to simultaneously say, I know that most of these things fail.

Because if you don't think about the possibility of failure, you don't have that fear in you.

You don't have that motivation to really put in the extra sweat.

You know, that fanatic determination that you need to get through as an entrepreneur.

You don't have that if you don't realize the odds are long and it's risky what you're doing.

But part of your mind also has to be thinking, yeah, but not me.

I am going to win.

I'm going to succeed, right?

So you have to be a little crazy.