Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Elliott Hill

๐Ÿ‘ค Speaker
215 total appearances

Appearances Over Time

Podcast Appearances

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

I love what the team's doing and repositioning the Converse brand around the idea of creators.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

And there are creators, of course, in the world of culture, but they're also creators in the games that we play.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

And in the case of basketball, there's probably no more special creator than C. Gilgis, not only in the way that he plays on the court, but the way that he shows up from a style perspective.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

And from a Converse perspective,

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

I think we became very focused on the Chuck and you'll start to see us dimensionalize through basketball, through skate, and then of course the Jack Purcell, which is sitting out there as well.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

So you'll start to see a more- So you're still investing in that brand?

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

No question.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

So you'll start to see more of a broad approach to the Converx brand moving forward.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

Yeah, I've heard the chatter and I've received even some of the phone calls, but no, we're committed to the Converse brand.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

We see it as an opportunity to address a different consumer than is the core consumer at Nike or the core consumer at Jordan.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

It's a separate and distinct consumer and it offers us a separate and distinct opportunity from a revenue and profitability perspective.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

Yeah.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

Well, I think any time that we come through with a new strategy and a new approach,

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

and a new leadership and dimensionalizing the brand, we're having to look to where we reposition resources.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

And again, I'm excited about the strategy that we have in place and the structure that we're putting in place.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

It's unfortunate and I'm empathetic to some of those teammates.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

But yeah, we're having to reposition some where we put our resources as we move forward.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

So here's what I'd say.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

I think Nike is like a relay race.

Bloomberg Talks
Nike CEO Elliott Hill Talks Turnaround, Converse Brands

And we have a saying that at Nike, there is no finish line.