Emily Kimmins

So there are classic consumers that say, don't touch my product. I love it. I want it exactly the way it is. I want it the same every time I get it everywhere in the world.

So there are classic consumers that say, don't touch my product. I love it. I want it exactly the way it is. I want it the same every time I get it everywhere in the world.

That's a Heinz ketchup. I want Heinz ketchup to always taste the same. It's familiar. It's comforting. It's trusting.

That's a Heinz ketchup. I want Heinz ketchup to always taste the same. It's familiar. It's comforting. It's trusting.

That's a Heinz ketchup. I want Heinz ketchup to always taste the same. It's familiar. It's comforting. It's trusting.

Then you have other consumers that might be more adventurous. Even Philadelphia cream cheese. They might be more adventurous consumers. They're dipping stuff in it. Cricket cream cheese. It could be a thing.

Then you have other consumers that might be more adventurous. Even Philadelphia cream cheese. They might be more adventurous consumers. They're dipping stuff in it. Cricket cream cheese. It could be a thing.

Then you have other consumers that might be more adventurous. Even Philadelphia cream cheese. They might be more adventurous consumers. They're dipping stuff in it. Cricket cream cheese. It could be a thing.

I think for the general food world, it's probably about a five because there are people in the world that eat it. It is available. There are products that I can buy on the Internet right now. It's not that inconceivable. I think for Kraft Heinz, it would be a little bit harder. I think it would be at least a seven. But still possible. Yeah, it's still possible. You're not wasting your time.

I think for the general food world, it's probably about a five because there are people in the world that eat it. It is available. There are products that I can buy on the Internet right now. It's not that inconceivable. I think for Kraft Heinz, it would be a little bit harder. I think it would be at least a seven. But still possible. Yeah, it's still possible. You're not wasting your time.

I think for the general food world, it's probably about a five because there are people in the world that eat it. It is available. There are products that I can buy on the Internet right now. It's not that inconceivable. I think for Kraft Heinz, it would be a little bit harder. I think it would be at least a seven. But still possible. Yeah, it's still possible. You're not wasting your time.

If you use a different language, too, like, oh, this came from Japan, like edamame. You know, those are soybeans. Well, it's edamame. It sounds fancy. I think that might be a actually brilliant way to do it. Make it sound exotic. Make it sound adventurous. Insect in Japanese, by the way, is kanchu. It sounds great. A kanchu brownie sounds delicious.

If you use a different language, too, like, oh, this came from Japan, like edamame. You know, those are soybeans. Well, it's edamame. It sounds fancy. I think that might be a actually brilliant way to do it. Make it sound exotic. Make it sound adventurous. Insect in Japanese, by the way, is kanchu. It sounds great. A kanchu brownie sounds delicious.

If you use a different language, too, like, oh, this came from Japan, like edamame. You know, those are soybeans. Well, it's edamame. It sounds fancy. I think that might be a actually brilliant way to do it. Make it sound exotic. Make it sound adventurous. Insect in Japanese, by the way, is kanchu. It sounds great. A kanchu brownie sounds delicious.

When in doubt, cover it with chocolate. It always helps.

When in doubt, cover it with chocolate. It always helps.

When in doubt, cover it with chocolate. It always helps.

I have my great-grandmother's recipe book, and there's a whole section on squirrels. And I would never think of making squirrel or serving it to my children today, but my mother and grandmother ate it all the time.

I have my great-grandmother's recipe book, and there's a whole section on squirrels. And I would never think of making squirrel or serving it to my children today, but my mother and grandmother ate it all the time.

I have my great-grandmother's recipe book, and there's a whole section on squirrels. And I would never think of making squirrel or serving it to my children today, but my mother and grandmother ate it all the time.