Emmanuel Chalit
๐ค SpeakerAppearances Over Time
Podcast Appearances
And so our focus is how can we get more engagement because we know byproduct of that is an increase in retention and in revenue.
The two clearest indicator of future engagements are people that have added 10 or more passwords in their app very soon.
And even more so people that have installed Dashlane on two devices, your phone, your laptop.
The moment you've done that,
The likelihood that you stay for a very long time and that you end up becoming a premium subscriber is very, very high.
Well, one great example of a feature, you talked about things we released, we released in Q1, is a feature that's aimed at mobile-first users, which are today the majority.
Today we now advertise on national TV in the US, which means a lot of people hear about us on their couch, they take their phone, they go to the app store, they download Dashlane.
And what we've added is an experience where when you start your journey with Dashlane, we just ask
You to connect Dashlane to your inbox, to your mailbox, to your Gmail account, to your Hotmail account.
And we scan that directly on your phone, purely client-based.
And we identify, because of the emails you've received, all of the accounts you have.
We can tell you which ones are at risk, which ones may have been breached.
And we allow you to import those accounts directly in Dashlane.
That's one of the ways you drive more engagement with minimal effort from the user.
So.
Great question.
There are two things we can do.
The first one is that, and that's actually a driver we use a lot.
We tell people, if you now connect Dash and App on your phone to your desktop, we'll be able to import all those passwords from your browser.
Exactly.