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Emília Chagas

👤 Speaker
180 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

And for our customers, that means they are growing their companies.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

So they need more content as well.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

They need more integrations with their blogs and social media.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

And we charge for that when they grow integrations for publishing.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

and also when they grow in users, so when they grow their teams.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Yeah, we are Krikers.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Our main channel, of course, is content.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

So we use a lot of inbound marketing.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Content marketing is our main channel.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

We do a little bit of outbound emails, but that represents about 30% of our incoming users.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Most of them come through our content, and we do create a lot of content.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

blog posts.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Sorry, can you repeat the question?

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

We have four people in our growth team.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

So focusing on content, two of them, full-time.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

But we do have a lot of remote people working with us as well.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

And Content Tools also helps us with that because we have everyone on the same platform, people from outside the company and inside the company, and they all are in the workflow.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

So it really works working with freelancers if you are working with a tool like Content Tools.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Uh, no, we don't.

SaaS Interviews with CEOs, Startups, Founders
717: Why Moving Her Team to Brazil Was Genius

Uh, we, it's something that we are, I actually always, uh, uh,