Emília Chagas
👤 SpeakerAppearances Over Time
Podcast Appearances
And for our customers, that means they are growing their companies.
So they need more content as well.
They need more integrations with their blogs and social media.
And we charge for that when they grow integrations for publishing.
and also when they grow in users, so when they grow their teams.
Yeah, we are Krikers.
Our main channel, of course, is content.
So we use a lot of inbound marketing.
Content marketing is our main channel.
We do a little bit of outbound emails, but that represents about 30% of our incoming users.
Most of them come through our content, and we do create a lot of content.
blog posts.
Sorry, can you repeat the question?
We have four people in our growth team.
So focusing on content, two of them, full-time.
But we do have a lot of remote people working with us as well.
And Content Tools also helps us with that because we have everyone on the same platform, people from outside the company and inside the company, and they all are in the workflow.
So it really works working with freelancers if you are working with a tool like Content Tools.
Uh, no, we don't.
Uh, we, it's something that we are, I actually always, uh, uh,