Eric Berry
👤 SpeakerAppearances Over Time
Podcast Appearances
Private Marketplace.
And then a relatively small percent came through the ad server, which largely is a piece of a more holistic relationship with publishers.
And what was 2016?
That's revenue to TripleLift.
I think a better comp for our fees is Rubicon Project, which is a publicly traded company.
So MediaOcean is more on the planning side and more on the TV side.
historically, where that's been the margin.
In digital, you'll see slightly higher.
They'll be in the low double digits.
We've raised around $16.5 million.
The last round was from Edison in July of 2015, and before that from True Ventures in 2013.
Yeah.
Yeah.
Basically, we only really launched the company.
So 2012, we got started.
2012, we ideated.
2013, we built out the product.
2014 was the first year in market.
And so between 2014 and 2015, that was it for our traction.
So when we raised in 2015, we were sort of going off of 2014 numbers.