Eric Ries

Very excited about it.

But the other thing you can do, this book is going to be carried in lots and lots and lots of local independent bookstores.

We actually have a huge list of books of bookstores that are carrying the book on the website.

So if you go to incredible.co, you really want to do me a favor and do your community a favor.

Buy the book at your local bookstore.

Support these important local community institutions.

Or, of course, you can buy it wherever it's most convenient for you.

I'm so grateful to those who want to do that.

Well, guys, thanks.

First of all, congrats to you on the success.

what's really held up like a lot of the techniques and the specific tactics from lean startup are a little dated now i mean you know groupon it's a case study like it's it's it's old now it came out 2011. yeah but i think the principles have held up really well and especially if you think about like from a mega trends perspective the book said that the world's going to get more and more and more uncertain so our ability to plan and forecast is going to get worse i think we hit we think we nailed that one and that the democratization of technology is going to mean that more and more and more people are going to be able to build faster cheaper better products

And so when you put those two things together, every industry that's been hit with a double whammy of those two things, things start to pulse up real well.

Well, every time we have a mania or a bubble, the situation goes bimodal real fast.

You have people who are struggling to raise money if they're not in the favored category, and then obviously the money is flowing ridiculous.

What's funny is I've been at Lean Startup long enough that people periodically write these articles that are like, such and such company proves that Lean Startup is over.

And they always pick a company like Quibi.

So it's like you just never know what it's going to be the thing.

I think fundamentally like using resources well is an eternal entrepreneurial virtue.

So even the people that are overfunded, a lot of them run into trouble because now you don't have that reality kind of barking at you all the time to make sure that you're actually building something that people want because it's easier and easier to delude yourself the more money you raise.

when it's so easy when you take in that level of money to lose that ethos, the thing that made it worth investing in in the first place.