Evan Ratliff
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Appearances Over Time
Podcast Appearances
So they tried to catch up, and they ended up going bankrupt in 1983, basically as a result of losing this Star Wars line.
Sad.
And so Kenner picked it up, picked up the Star Wars line instead, and they released them right out of the gate in 1978, which I believe was the first year that they released these things, this three-and-three-quarter-inch Star Wars line of action figures.
In 1978, 1979, they made $100 million each year from selling those.
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They sold about 40 million units a year.
Dad had the strong belief that the devil was attacking us.
And from 1978 to 1985, which I think was the whole run of the Star Wars lines, the original run with Kenner,
Kenner sold 300 million units.
So if they're selling 40 million a year and making 100 million each year from that, they sold 300 million total.
So Kenner made some serious bank off of Star Wars.
Yeah, off of me and my lawn mowing fund.
Yeah?
For sure.
I had...
I feel like I had at least doubles of most of the major characters, many of the minor characters.
My dad had a whole other life that we never knew about.
The TIE Fighter, the X-Wing, the Death Star.
The Landspeeder.