Evan Spiegel

But I think the opportunity for a business like ours at the scale, you know, that we have, it's a, you know, it's a once in a lifetime opportunity for me.

And, you know, despite its challenges, I do like the CEO job.

That's really one of the reasons why I call this year a crucible moment.

The company's almost at the scale of entering the Fortune 500, which is really exciting.

It's almost at a billion monthly active users.

It's about to launch specs after 12 years of investment in this future computing platform.

you know, but at the same time, it's, it's still not net income profitable, for example, uh, because we've been investing so heavily, uh, in the future and make, making the choice, uh, to do that.

And so I think this is the year that we have to prove that Snapchat, you know, can be a really strong, profitable business, that it continues, uh,

to grow, both in terms of the reach of our audience and their engagement with new products, whether it's topic chats or spotlight.

I think we've got 200 million people playing games every month on Snapchat now, so gaming is becoming a big part of the engagement drivers on Snapchat.

And the reason why that's so important is that it's going to be very hard for us to win long-term in specs without a really solid foundation.

And so I think we need to demonstrate that, you know, after a couple of years of rebuilding our ad platform, rebuilding our go to market efforts can really accelerate the growth of the small, medium customer part of our business, which has grown really rapidly for us that this year we have a really solid foundation to launch the next chapter in the company's history.

So it's a real it's a real turning point for Snap.

That's really exciting.

But it's definitely an all hands on deck moment for the company.

Yeah, I think one of the things that's so funny about our service is that while we're very, very large in terms of the scale of our audience, in terms of the scale of our business, we're much larger than a Pinterest or a Reddit, for example.

We're also way smaller than Meta and Google.

And so we occupy this very interesting sort of middle position in the market.

And I think

you know, that comes with a lot of benefits because we're big enough.