Gérald Marolf

Yeah.

Yeah.

I mean, I, I worry probably about longevity of all of it in a sense of how do you create beyond an athlete's career cultural relevance and how do you make that happen?

And then with, with the Roger brand per se, there is him, there is other things that he will be doing, but there is also a product in the silhouette.

Now, does whoever is still alive from Nirvana worry about that they're a T-shirt brand or a band?

It's a bit the same thing, right?

Do people know Stan Smith?

I don't know, but I think there is a lot of work that needs to be done.

Yeah, but I think diversification doesn't just purely come from need, it's more appetite.

And I think Jordan is interesting because it is at this point pure nostalgia and we all have loved what the NBA was in the nineties and

there is a streetwear relevance to it if you do psg or whatever in terms of football now but you also engineer that towards a target audience and you hope it trickles over to more mass for us i think we're at a very different point where

We still have a lot of appetite to even build businesses that we feel that don't exist yet.

And with Jordan, I think they have successfully done that.

And now it's looking at how a brand ages while the target consumer gets younger and younger.

MARTIN SPLITT- Too slow and maybe a little bit too complicated is probably the most honest answer.

I think we tried really hard to be probably overly precise in the product that we do.

And that means that engineering is slightly slower.

And you should leave a bit more to the consumer or the runner in that case to make up their minds.

We're striving for perfection, yes.

But at some point, stuff needs to go out and be on the pavement.