Garret J. White

I'm taking the notes, and I don't know what the fuck I'm writing because I'm just dumb. But I'm so excited to be in a room, and I'm like, I put $20,000 to be in this room. I don't have a fuck clue what all they're saying, but... Super pumped, writing some shit down that I'm never going to go look at again. And all you young bucks listening to this right now, you're like, writing on a yellow pad.

Yeah, dude, we rock the yellow pad. And iPhones, chat GPT, shit. You should beat us. If you don't beat us right now, you're just a slow, lazy bitch. So this game end of creating, for me, it was like, what's harder, having a lot of money or having none? And I had come from none, so I was like... Way harder to have none. He's like, oh, no. Way harder to be wealthy and to keep it. Yeah, keep it.

Yeah, dude, we rock the yellow pad. And iPhones, chat GPT, shit. You should beat us. If you don't beat us right now, you're just a slow, lazy bitch. So this game end of creating, for me, it was like, what's harder, having a lot of money or having none? And I had come from none, so I was like... Way harder to have none. He's like, oh, no. Way harder to be wealthy and to keep it. Yeah, keep it.

Yeah, dude, we rock the yellow pad. And iPhones, chat GPT, shit. You should beat us. If you don't beat us right now, you're just a slow, lazy bitch. So this game end of creating, for me, it was like, what's harder, having a lot of money or having none? And I had come from none, so I was like... Way harder to have none. He's like, oh, no. Way harder to be wealthy and to keep it. Yeah, keep it.

And that's what I'm proud of what we've done with Warrior Warrior because we've grown year over year for 13 years. Well. Dudes have come and gone in the space of men's space, but we continue to operate. We get bigger every year. Grow, grow, grow. Affected 26 other men's movements have launched out behind us. And people say, well, how is your marketing different?

And that's what I'm proud of what we've done with Warrior Warrior because we've grown year over year for 13 years. Well. Dudes have come and gone in the space of men's space, but we continue to operate. We get bigger every year. Grow, grow, grow. Affected 26 other men's movements have launched out behind us. And people say, well, how is your marketing different?

And that's what I'm proud of what we've done with Warrior Warrior because we've grown year over year for 13 years. Well. Dudes have come and gone in the space of men's space, but we continue to operate. We get bigger every year. Grow, grow, grow. Affected 26 other men's movements have launched out behind us. And people say, well, how is your marketing different?

Because when you come to our events, you watch our marketing, et cetera, it's distinctly different. We couldn't follow the same models of direct response the way that it was when you were selling money. So like advertising agencies or sales training companies or coaches who coach coaches to make big money, which I think is a big circle jerk. Hi, I made all my big money. I'm really rich.

Because when you come to our events, you watch our marketing, et cetera, it's distinctly different. We couldn't follow the same models of direct response the way that it was when you were selling money. So like advertising agencies or sales training companies or coaches who coach coaches to make big money, which I think is a big circle jerk. Hi, I made all my big money. I'm really rich.

Because when you come to our events, you watch our marketing, et cetera, it's distinctly different. We couldn't follow the same models of direct response the way that it was when you were selling money. So like advertising agencies or sales training companies or coaches who coach coaches to make big money, which I think is a big circle jerk. Hi, I made all my big money. I'm really rich.

How did you get rich? Teaching other coaches how to get rich. I'm like, dude, have you ever actually coached anyone? Yes. Besides coaching broke people to be rich and you took the money from them and you got the money and it's a big, huge policy scheme? Yeah, yeah. Or selling money, which I had done in banking and real estate, which is selling cash. I'm like, here, let me sell you an ATM machine.

How did you get rich? Teaching other coaches how to get rich. I'm like, dude, have you ever actually coached anyone? Yes. Besides coaching broke people to be rich and you took the money from them and you got the money and it's a big, huge policy scheme? Yeah, yeah. Or selling money, which I had done in banking and real estate, which is selling cash. I'm like, here, let me sell you an ATM machine.

How did you get rich? Teaching other coaches how to get rich. I'm like, dude, have you ever actually coached anyone? Yes. Besides coaching broke people to be rich and you took the money from them and you got the money and it's a big, huge policy scheme? Yeah, yeah. Or selling money, which I had done in banking and real estate, which is selling cash. I'm like, here, let me sell you an ATM machine.

So we had to find a new way to market. which was soul-driven, which is I had to get my content to not just follow the frameworks of direct response, but I had to reach into and rip your fucking soul out. I had to reach into you and pull you to me. So we love that everybody wanna funnel hack us, because we laugh the whole time. You're like, you're gonna get sucked into the vortex.

So we had to find a new way to market. which was soul-driven, which is I had to get my content to not just follow the frameworks of direct response, but I had to reach into and rip your fucking soul out. I had to reach into you and pull you to me. So we love that everybody wanna funnel hack us, because we laugh the whole time. You're like, you're gonna get sucked into the vortex.

So we had to find a new way to market. which was soul-driven, which is I had to get my content to not just follow the frameworks of direct response, but I had to reach into and rip your fucking soul out. I had to reach into you and pull you to me. So we love that everybody wanna funnel hack us, because we laugh the whole time. You're like, you're gonna get sucked into the vortex.

Please funnel hack us away. Because half of them would come through our funnels trying to funnel hack away to where Russell taught them, became our clients. Because they get sucked into our movies. We created a specific type of movie that my friend Jeremy Finlay and I worked with for seven years called Salesumentaries. Yep. And our theory was, could you take a documentary, marry it to a VSL?

Please funnel hack us away. Because half of them would come through our funnels trying to funnel hack away to where Russell taught them, became our clients. Because they get sucked into our movies. We created a specific type of movie that my friend Jeremy Finlay and I worked with for seven years called Salesumentaries. Yep. And our theory was, could you take a documentary, marry it to a VSL?

Please funnel hack us away. Because half of them would come through our funnels trying to funnel hack away to where Russell taught them, became our clients. Because they get sucked into our movies. We created a specific type of movie that my friend Jeremy Finlay and I worked with for seven years called Salesumentaries. Yep. And our theory was, could you take a documentary, marry it to a VSL?

put them together and have people share your sales video like it was talked about as a documentary on Netflix. Yeah. And it worked. And so our movies were visceral. They went dark and light. They would rip people into pieces as they watched them. Our target, not everyone. But our target market, we knew who they were. We built huge pain books of thousands of applications.