Gary Keegan

This is what you're looking to compete against.

So therefore, this is how you have to prepare.

to perform at that level.

So that was really, really exciting.

We used process.

We don't control outcomes, so let's not worry about the medals.

We know where we want to get to, but let's look at what

is the process to get there, whether it's from round one to round four or five or round three, or whether it's bout one to bout five, whatever it is, what is the process?

What is the first punch to the second defense to the first move?

We broke it right down into the raw detail of it.

And we start to give them more confidence.

And I'll give you an example of why that program was one of the elements that made it really successful was our analysis of what works.

So we brought in an analyst to work with the team when we felt we had the resource to do so and when we felt we had the bandwidth to start to look at that area.

So we didn't load it with everything.

We took it literally step by step.

And we were probably two and a half years in before...

we brought the analyst in to build out this thing for us.

And I think we spent 11 months just trying to figure out what the template would look like and what key features of the belt we were looking at from a technical perspective.

And when we got 11 pages when we finished that exercise, I said, we need it down to one page.

And we got it down to one page.