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Gil Allouche

๐Ÿ‘ค Speaker
492 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

They're like, all right, there's one less risk.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

I know you're not getting run out of money.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

I know this is happening anyway.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

Looks like you have product market fit.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

Now I'm going to give you a shot.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

And that year was a special year because after we raised that money, suddenly,

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

the survival was like we didn't have to survive.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

We didn't wake up every morning, OK, how am I making it one more day?

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

And from that mindset, I still get cash updates, by the way, twice a week.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

So I still have a little bit of PTSD.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

But I don't wake up every morning thinking I'm running out of cash.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

And that gives you a little bit of, OK, now let's think about the vision.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

What do I want?

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

And when things started working out, the product market fit was really there.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

And so once we started investing in sales, in marketing, we're a little bit more spendful than before.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

we started focusing on what is repeatable that can take us to the next level.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

And we actually negotiated.

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

If the year before I negotiated with the board to cut the growth by half because I didn't have the money to support that growth, this year we're like, hey,

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

How much more can we grow?

SaaS Interviews with CEOs, Startups, Founders
How I hit $15m ARR using 4 new growth playbooks

This may not last forever, which it didn't, right?