Greg Isenberg

So I like this idea because you can focus on bikes, it's scalable, the MVP isn't crazy, and then maybe you can take that knowledge and then bring it to golf, tennis, other high-end sports and build your empire that way.

And even golf bags.

I was with a friend the other day and he was like, yeah, I spent like $650 on my golf bag.

I was like, that's how much these things cost?

He's like, yeah, I just wanted it to look good.

And I get it, but in 10 years or 15 years or five years or three years, it's probably not going to look that good.

What are we doing?

The other thing that's happening now is I've got a friend who has a few car washes and

he was telling me he's making most of his revenue from subscriptions.

I was like, subscriptions?

What are you talking about?

He's like, because I own this local area, I basically was like, for $40 a month, you can have unlimited car washes.

And I was able to... And he's got a popular Instagram account in his local area.

So he was able to create a pretty big email list from that.

And then he just hammered them and like, hey, get on the subscription, get on the subscription.

And people are like, yeah, this is dope.

Unlimited car washes?

This is amazing.

Turns out...

they're only still going for like one car wash or two car washes a month, right?