Greg Isenberg
👤 PersonAppearances Over Time
Podcast Appearances
And that's actually translated into millions of dollars of revenue. And how I did it was a few ways. So, okay, so take notes, by the way. If you want to go viral on LinkedIn, get your notepads ready, because, like, you might as well. I like that. Right? Yeah. Like, you might as well. Yeah. Okay?
So step one, did you know that there's a tab on LinkedIn right now that was just added that's a video tab? Do people know this? I'm not even saying, no one knows this, but LinkedIn is becoming TikTok. If you post videos on LinkedIn right now, they go far. So some people don't have video content. So you're probably like, oh, I don't have video content. Okay, well, you have two options.
So step one, did you know that there's a tab on LinkedIn right now that was just added that's a video tab? Do people know this? I'm not even saying, no one knows this, but LinkedIn is becoming TikTok. If you post videos on LinkedIn right now, they go far. So some people don't have video content. So you're probably like, oh, I don't have video content. Okay, well, you have two options.
So step one, did you know that there's a tab on LinkedIn right now that was just added that's a video tab? Do people know this? I'm not even saying, no one knows this, but LinkedIn is becoming TikTok. If you post videos on LinkedIn right now, they go far. So some people don't have video content. So you're probably like, oh, I don't have video content. Okay, well, you have two options.
Option one is you create faceless video content. Meaning you go out there, you use a bunch of AI tools to create video content, and then you just record over it. Or if you don't, you can use tools like Eleven Labs, where you can just write a script. Eleven Labs is an AI tool that will read the script and assign a voice to it.
Option one is you create faceless video content. Meaning you go out there, you use a bunch of AI tools to create video content, and then you just record over it. Or if you don't, you can use tools like Eleven Labs, where you can just write a script. Eleven Labs is an AI tool that will read the script and assign a voice to it.
Option one is you create faceless video content. Meaning you go out there, you use a bunch of AI tools to create video content, and then you just record over it. Or if you don't, you can use tools like Eleven Labs, where you can just write a script. Eleven Labs is an AI tool that will read the script and assign a voice to it.
So go and create some faceless video content that you'll then post to LinkedIn. And then the second thing you can do is obviously record video content yourself. That takes a lot more work. And then also some people don't like being on camera, which I totally get. So step one is you post that video content and you have a few options on captions to post that work.
So go and create some faceless video content that you'll then post to LinkedIn. And then the second thing you can do is obviously record video content yourself. That takes a lot more work. And then also some people don't like being on camera, which I totally get. So step one is you post that video content and you have a few options on captions to post that work.
So go and create some faceless video content that you'll then post to LinkedIn. And then the second thing you can do is obviously record video content yourself. That takes a lot more work. And then also some people don't like being on camera, which I totally get. So step one is you post that video content and you have a few options on captions to post that work.
And I'm getting really technical here. These are things that work. Because I think that I really want people to leave with value. So one is, you just put a caption that people will agree with. AKA, the future is now. You just put something that everyone's going to agree with with the video. The world needs more positivity now than ever. It's like, yeah, I kind of agree with that.
And I'm getting really technical here. These are things that work. Because I think that I really want people to leave with value. So one is, you just put a caption that people will agree with. AKA, the future is now. You just put something that everyone's going to agree with with the video. The world needs more positivity now than ever. It's like, yeah, I kind of agree with that.
And I'm getting really technical here. These are things that work. Because I think that I really want people to leave with value. So one is, you just put a caption that people will agree with. AKA, the future is now. You just put something that everyone's going to agree with with the video. The world needs more positivity now than ever. It's like, yeah, I kind of agree with that.
And you get some likes. And you accompany that with the video. That's one thing. So video. The second thing you can do is stories. Stories work really well on LinkedIn. I'm sure you've seen that. What you should do after this is get someone on your team to sit with you. and get them to ask you, what are the 15 stories that are most interesting in your career? And get them to ask you that question,
And you get some likes. And you accompany that with the video. That's one thing. So video. The second thing you can do is stories. Stories work really well on LinkedIn. I'm sure you've seen that. What you should do after this is get someone on your team to sit with you. and get them to ask you, what are the 15 stories that are most interesting in your career? And get them to ask you that question,
And you get some likes. And you accompany that with the video. That's one thing. So video. The second thing you can do is stories. Stories work really well on LinkedIn. I'm sure you've seen that. What you should do after this is get someone on your team to sit with you. and get them to ask you, what are the 15 stories that are most interesting in your career? And get them to ask you that question,
And write with them 15 stories, at least. Because it's hard to think about it on the top of your head. So write those stories down. Would we write those stories using the Matthew Dix type stuff?
And write with them 15 stories, at least. Because it's hard to think about it on the top of your head. So write those stories down. Would we write those stories using the Matthew Dix type stuff?
And write with them 15 stories, at least. Because it's hard to think about it on the top of your head. So write those stories down. Would we write those stories using the Matthew Dix type stuff?
Exactly. And now everyone here is equipped with how to tell a good story. So you can write the stories yourself. I just find it's helpful to have someone there to ask you, like... You know, what was the hardest thing in your career? Or tell me a story about how you failed an exam in college. Vulnerable stories work really well.