Greg McKeown

It just means that you are in a position to utilize your same skills and cause unintended damage all along the way.

This is the primary bottleneck.

to living out essentialism.

Why?

Essential things are so much more vulnerable.

Trivial things are safe and easy, like an important iceberg.

The top is easy, obvious, and safe.

Underneath, it's way down below, enormously valuable.

Those are the essential subjects with the essential people in our lives.

But you just can't live out essentialism without learning how, without upgrading your ability to communicate with people who matter most about the things that matter most.

And so that's the bridge from essentialism to the subjects that we've been talking about today.

This is the unlock.

This is how to unlock people, relationships, teams, organizations.

This is the core.

This is the heart of the matter.

Well, look, one thing people can do is they can just go to gregmckeown.com.

They can sign up for a free course.

It's called Less But Better.

It's a 30-day email course.

It comes with principles.