Griff Parry

And it's when they get overwhelmed that we come in.

So we are at that, you know, our typical customer is $50 million an hour and above.

And the stage of our business is that we had tens of customers like that and growing fast.

Absolutely.

Very well put.

We actually gave people the ability to do that.

So what Gamesbox was, I would call it cloud infrastructure, but given where you've come at this from, think about it as a back end of the box.

So video games were changing quite rapidly.

So previously, except for, you know,

some relative niches.

Most games were something that you could put on a shiny disc or its digital equivalent and sell.

And that was it.

People kept score by the number of units they sold.

And then video games went through a transition where typically video games would have a whole bunch of online features and they would be living products.

And the way people kept score changed from the number of units you sold to the number of active players that you have.

A lot of this was the growth of mobile as a platform.

Anyway, so there was a big appetite coming from the video games industry to build backend platforms so they could do things like leaderboards or achievement systems.

And typically, video games companies didn't have those skills in-house because it was new.

And so that's what GameSparks was.

It was a highly flexible, highly configurable backend as a service.