Gwyneth Paltrow

I really believe in, you know, not only clean beauty and clean products, but this idea of like being of service to busy working mothers who want the kind of the best of the best quickly. They want to know how to optimize themselves. They want to know how I'm optimizing myself. You know, they want access to good information. good recipes, like they don't want to waste any time.

I really believe in, you know, not only clean beauty and clean products, but this idea of like being of service to busy working mothers who want the kind of the best of the best quickly. They want to know how to optimize themselves. They want to know how I'm optimizing myself. You know, they want access to good information. good recipes, like they don't want to waste any time.

And I love providing that. As I said, like when I started, that's who I always have been to my friends. And I love being that for the women in the goob community and the men too, you know? So I thought it was a very worthwhile pursuit. And also it's, It's really fun to sort of, you know, when you're an actor, you're kind of waiting for someone to give you a job.

And I love providing that. As I said, like when I started, that's who I always have been to my friends. And I love being that for the women in the goob community and the men too, you know? So I thought it was a very worthwhile pursuit. And also it's, It's really fun to sort of, you know, when you're an actor, you're kind of waiting for someone to give you a job.

Like, you can't really express yourself, you know? It's like, if you're a musician, you can pick up a guitar. If you're a writer, you can sit down and write. But when you're an actor, like, what are you going to do? Go in there and, like, do a monologue in the mirror, you know? No. And it's very frustrating. I never thought about that. It's like you don't have agency.

Like, you can't really express yourself, you know? It's like, if you're a musician, you can pick up a guitar. If you're a writer, you can sit down and write. But when you're an actor, like, what are you going to do? Go in there and, like, do a monologue in the mirror, you know? No. And it's very frustrating. I never thought about that. It's like you don't have agency.

And I think this is why a lot of actors are drawn to become entrepreneurs because it's kind of like a twin spirit, but you can actually execute on something that you can ideate, you can execute, you can put it into the world. It's yours. And it feels like, but it does have that artistic streak running through it.

And I think this is why a lot of actors are drawn to become entrepreneurs because it's kind of like a twin spirit, but you can actually execute on something that you can ideate, you can execute, you can put it into the world. It's yours. And it feels like, but it does have that artistic streak running through it.

So in the early days, it was really hard. It was really hurtful because, you know, it was coming from the best possible place. And, you know, and also to be honest, I have always been really ahead of the curve. So I would talk about something, write about something, and people would freak the fuck out. And then, and now they're like,

So in the early days, it was really hard. It was really hurtful because, you know, it was coming from the best possible place. And, you know, and also to be honest, I have always been really ahead of the curve. So I would talk about something, write about something, and people would freak the fuck out. And then, and now they're like,

multiple, you know, it's like, I remember when I wrote my cookbook called It's All Good. And it was because my son had really bad eczema and the pediatrician said, you know, you got to cut out gluten and dairy and sugar. I was like with a toddler, like how? And so I did this book and there was, you know, one headline that somebody should call social services on me, like that kind of thing.

multiple, you know, it's like, I remember when I wrote my cookbook called It's All Good. And it was because my son had really bad eczema and the pediatrician said, you know, you got to cut out gluten and dairy and sugar. I was like with a toddler, like how? And so I did this book and there was, you know, one headline that somebody should call social services on me, like that kind of thing.

And now of course, like gluten-free is like a trillion dollar industry. So But what started to happen was by pattern recognition, I could say, okay, I'm going to say something. I'm going to talk about how I'm addressing an issue, whether it's divorce, whether it's trying to get my kid off gluten for a time being, whatever. And everyone's going to freak out. And then everybody's going to adopt it.

And now of course, like gluten-free is like a trillion dollar industry. So But what started to happen was by pattern recognition, I could say, okay, I'm going to say something. I'm going to talk about how I'm addressing an issue, whether it's divorce, whether it's trying to get my kid off gluten for a time being, whatever. And everyone's going to freak out. And then everybody's going to adopt it.

And so I, you know, I think I was able to get that perspective, but it didn't mean that it didn't hurt. I mean, luckily it's like all that stuff always does drive traffic to the site. Thank goodness. And one time I did, you know, like a sort of sentiment thing.

And so I, you know, I think I was able to get that perspective, but it didn't mean that it didn't hurt. I mean, luckily it's like all that stuff always does drive traffic to the site. Thank goodness. And one time I did, you know, like a sort of sentiment thing.

And even when, even like if people were like, oh, we don't like Goop this week because like she did some, said something crazy or we don't, you know, it always went up and to the right.

And even when, even like if people were like, oh, we don't like Goop this week because like she did some, said something crazy or we don't, you know, it always went up and to the right.

really suffering, right? I'm getting a divorce. I'm getting separated. I have little kids. And I really believed in what we were doing. It's basically that all started because you know, it was so me, the way I got divorced, I was like, okay, like what is the best way to do this? Like, let me go gather data from everyone who was raised in a divorced family.

really suffering, right? I'm getting a divorce. I'm getting separated. I have little kids. And I really believed in what we were doing. It's basically that all started because you know, it was so me, the way I got divorced, I was like, okay, like what is the best way to do this? Like, let me go gather data from everyone who was raised in a divorced family.