Haj Munz

So the revenue model is simple SaaS model.

What do we do?

We provide digital assistance.

So there's a whole world of providing chatbots to help people improve their consumer service.

What we do is turn that inwards to the company.

So people are looking at the ability to improve their customer service through chatbots.

We're saying actually improve your employees' effectiveness.

So take analytics intelligence and allow your staff to focus on the 20% of their job that makes them creative and effective and remove the mundane, remove the time they spend searching for information and data.

So an example might be your digital analytics,

You might be using analysts to provide information to your marketing team, give them the ability to go straight to data themselves and ask information from the system in a natural language process through a chatbot.

So it's about £1,000 per user per year.

And then the fundamental model is you get two backends included with that.

That's Google Analytics, Adobe Analytics, or Telium.

If you want to have additional backend systems, finance systems, ERP systems, then you pay a connector fee, which is about £5,000 per year.

Yeah, so it can vary.

So the moment we're doing this model whereby you take your first year is 50,000 unlimited users and then true up at the end of the first year.

Because people, when they're taking on a new service, they want to have to take that risk of sudden escalation in cost.

Because we're doing a launch campaign at the moment.

We're about to launch our company.

It's been in stealth mode developing product.