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Hal Elrod

๐Ÿ‘ค Speaker
450 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

I was laying in the hospital bed, broken bones, and I was just really grateful, really happy.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And the doctors thought it was delusional.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And, uh, and what they didn't realize, I said, no, no, I've just, I've accepted.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

I can't change that.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

I was in this horrific car accident, but I can choose to be the happiest, most grateful I've ever been in my entire life.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And, you know, to me, this is a catalyst for me to, to try that kind of a test, if you will.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

two things.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

Number one, my sister died when I was eight years old and she was 18 months old.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

So she was a baby and she died in my mother's arms when my mom and I were at home.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And, um,

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

the, uh, my, within a matter of months, you know, my, my parents are losing their, their baby.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

I mean, hardest thing as a father now, I can't even imagine.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And, uh, within a matter of months, my mother formed a support group for other parents that had lost children.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And she led that.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And so I, I learned at a very young age that you can take your own adversity and you can turn it into an advantage by finding a way to make it benefit other people.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And that, that's what I did right after my car accident.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And the second thing I learned in my sales training was

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

a year and a half prior, I learned the five minute rule, which is it's okay to be negative when things go wrong, but not for more than five minutes.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

And my manager, my mentor literally taught me, set your timer for five minutes.

SaaS Interviews with CEOs, Startups, Founders
EP 464: $1.7M In Book Sales After Being Dead for 6 Minutes

If you have a no sale or a canceled order, or, you know, anything that causes you to feel disappointed or upset five minutes, you get five minutes to be pissed off, sad, cry, whatever.