Hala Taha

So are people actually buying a franchise in a specific city with a specific location already, or are they just buying the rights to start one up themselves?

So are people actually buying a franchise in a specific city with a specific location already, or are they just buying the rights to start one up themselves?

So do you have a way to connect with the franchisee after the fact to kind of understand how things have went and improve your process?

So do you have a way to connect with the franchisee after the fact to kind of understand how things have went and improve your process?

There's so much opportunity and it's so interesting.

There's so much opportunity and it's so interesting.

And we're going to have a part two of this episode where we're going to go into some case studies and artificial turf is going to be one of them because there's really low overhead, but lots of upside.

And we're going to have a part two of this episode where we're going to go into some case studies and artificial turf is going to be one of them because there's really low overhead, but lots of upside.

And so there's so many cool opportunities for people.

And so there's so many cool opportunities for people.

Yeah, as somebody who loves to start businesses, for me, it's so tempting to want to start some sort of a franchise.

Yeah, as somebody who loves to start businesses, for me, it's so tempting to want to start some sort of a franchise.

Yeah, I feel like I should.

Yeah, I feel like I should.

And that's a wrap for part one of my conversation with Alex.

And that's a wrap for part one of my conversation with Alex.

The biggest lesson so far in this conversation is that you don't always need to invent a brand new idea to build wealth.

The biggest lesson so far in this conversation is that you don't always need to invent a brand new idea to build wealth.

Sometimes the opportunity is in seeing where an existing industry is broken, then using better systems, better data, and better incentives to make it work.

Sometimes the opportunity is in seeing where an existing industry is broken, then using better systems, better data, and better incentives to make it work.