Hans Ott
๐ค SpeakerAppearances Over Time
Podcast Appearances
Yeah, there are a few accounts onboarding and one paying customer.
Yes, yes.
So Journey.io is a customer data platform.
We're especially focused on the B2B.
So we basically collect data from all kinds of sources.
And then we create unified customer profiles of users and accounts within your product.
And then you can use this data to calculate which customers are healthy and which kind of stage they are.
Are they qualified for your product?
Have they tried out this feature, this feature?
And then basically try to detect churn and then sync all this data back to all the tools you are already using, like your CRM, like HubSpot, for example, or Intercom for chatting with your customers.
And so we want to share all that data, all build this intelligence in one place and share these results.
this knowledge to all the tools you're using.
Yeah, there are a couple of ways you can do it, but a lot of organizations are using Segment already.
Do you know that?
Yeah, so they sent already all their data, all their analytics to Segment, and we are basically like a destination.
So you can immediately, like with a few clicks, you can attach all your analytics data to us, and then we receive this and build these.
That's the fastest way, but of course we also have our own APIs and SDKs that you can use to integrate or to send your analytics data to us.
Well, we're still in an early phase in that regard, so we spend a lot of time trying to think.
We originally started as an attribution platform, so which channels and campaigns bring you the most and best customers.
But we pivoted it to this customer data platform.