Harley Finkelstein

You do a week's worth as well.

On the flip side, though,

What's amazing about agentic commerce, I think, in general, is that unlike search-based commerce where you can put your thumb on the scale through advertising and add dollars,

It's agentic is more merit based and because it's more merit based.

So most people watching, maybe, I don't know if this is true, but most people watching may not have heard of true classic tea, but they may have done a bunch of research in previous conversations.

In fact, maybe over, over many months where they're talking about, you know, their, their typical price of a t-shirt.

today I'm wearing a James purse t-shirt, which is more expensive than true classic.

So it knows that I look for, I love James purse.

I've talked to him about James purse.

Where can I buy it?

What's the GSM weight and all that stuff.

Will this be good for this particular trip I'm taking?

I actually think that it'll bias smaller brands that you may not have heard of over larger brands.

Because again, it has a full contextual history of every conversation you've ever had.

And if it's merit-based, then it's going to surface

brands you may have not otherwise have heard of before.

Whereas if you go to type in on any search engine, you type in sneakers, you're probably going to get to Foot Locker pretty quickly.

I don't think you get to Foot Locker through an agentic conversation.

I think you end up with some sort of direct to consumer brand, especially if you've done, if it knows you like on running and you're looking for, like you can buy tennis shoes and now you're looking for hiking boots, it may show you, it should show you based on merit,

an on-running pair of hiking boots.