Heather Hasson

It was like, absolutely not. And were these in person or over the phone?

It was like, absolutely not. And were these in person or over the phone?

Most of it at the time was in person. So, yeah.

Most of it at the time was in person. So, yeah.

And I really thought that. At that time, I was like, you're making a big mistake because you don't understand the value of what a uniform can do to a healthcare professional and you're not getting it. And then that means you're a shitty investor because you're not understanding another person's lens, which that's your job. Yeah, it was Trina and I. It was a lot of no's.

And I really thought that. At that time, I was like, you're making a big mistake because you don't understand the value of what a uniform can do to a healthcare professional and you're not getting it. And then that means you're a shitty investor because you're not understanding another person's lens, which that's your job. Yeah, it was Trina and I. It was a lot of no's.

And then we finally got a yes. And we raised our first round, I mean, a couple million for figs.

And then we finally got a yes. And we raised our first round, I mean, a couple million for figs.

We used a lot of it towards inventory, you know, for people starting a business, try to negotiate, obviously, with your manufacturers to get a longer lead time, right, before your net terms, before you have to pay. So in the beginning, when I didn't have any money, I negotiated with our facilities, our factories. I said, look, I don't have any money, but you got to believe in this.

We used a lot of it towards inventory, you know, for people starting a business, try to negotiate, obviously, with your manufacturers to get a longer lead time, right, before your net terms, before you have to pay. So in the beginning, when I didn't have any money, I negotiated with our facilities, our factories. I said, look, I don't have any money, but you got to believe in this.

And they did, and they fronted the capital for a year of production. And that's how actually FIGS was started. Like, I didn't have any money. So our manufacturers, they said, you know what? Like, I really believe in your vision. I believe in what you're doing. We'll front you for a whole year. And they did. That is massive. Do you still work with those same manufacturers?

And they did, and they fronted the capital for a year of production. And that's how actually FIGS was started. Like, I didn't have any money. So our manufacturers, they said, you know what? Like, I really believe in your vision. I believe in what you're doing. We'll front you for a whole year. And they did. That is massive. Do you still work with those same manufacturers?

Yeah, we still work with the same manufacturers. I mean, many, many more, but yes. Yes. Yes.

Yeah, we still work with the same manufacturers. I mean, many, many more, but yes. Yes. Yes.

You know, I think for FIGS, it was a number of things. It was proof of concept, right? I think with investors, you have to show proof of concept. And sometimes people show, okay, this is what the TAM is. This is what the total addressable market is. I am not, I don't come from the background, the school of business school at all. And I don't believe necessarily in TAMs for myself necessarily.

You know, I think for FIGS, it was a number of things. It was proof of concept, right? I think with investors, you have to show proof of concept. And sometimes people show, okay, this is what the TAM is. This is what the total addressable market is. I am not, I don't come from the background, the school of business school at all. And I don't believe necessarily in TAMs for myself necessarily.

Because I think that you could always create your own total addressable market, right? You can create it. And that's the same concept of creating the world you want to live in, right? So everybody's like, oh, the TAM is too small for scrubs. And I'm like, that is the most ridiculous comment. It's not too small. It's actually massive because you're not including...

Because I think that you could always create your own total addressable market, right? You can create it. And that's the same concept of creating the world you want to live in, right? So everybody's like, oh, the TAM is too small for scrubs. And I'm like, that is the most ridiculous comment. It's not too small. It's actually massive because you're not including...

You know, A, B, C, D, E, F, G. You're not including the underscrubs. You're not including the socks. You're not including... Soup to nuts. Soup to nuts. And you're thinking of it in a very small way. Yeah, too micro. Too micro. And I think entrepreneurs should not think about, like, how do I buy into the TAM, but how do I create my own TAM?

You know, A, B, C, D, E, F, G. You're not including the underscrubs. You're not including the socks. You're not including... Soup to nuts. Soup to nuts. And you're thinking of it in a very small way. Yeah, too micro. Too micro. And I think entrepreneurs should not think about, like, how do I buy into the TAM, but how do I create my own TAM?