Holly Cardew

Yeah, sure.

Yeah, so I did first year of visual communication in Paris, but I realized that ironically, I didn't want to sit behind a computer doing graphic design all day, which now I sit behind a computer all day running a team.

But that's okay.

I don't mind.

I love it.

I was selling online when I was 15.

So it's something that's like being an entrepreneur is definitely in me.

We have over 7,000.

But I mean, you really like, you get most of your revenue from the top 20% of customers.

Which is our place as well.

Pardon?

Yeah.

So we acquire customers in different ways.

We have our blog, our blog content.

We guest blog post.

We've recently launched our affiliate program.

We have a referral program and we have integrations with e-commerce platforms.

So our main, what's been really interesting was that we just launched our beta program, sorry, our beta affiliate program in December with one person and they did a long form piece of content and they got us a thousand signups in three weeks, which is pretty good.

Uh, within, within just the three week period of December, it was 70.

Yeah.