Horst Schulze

It's his painting, it's his creation would be hurt.

You cannot get away from that.

And unless we just created a business, the heck with it.

But if that business was created with the heart and with the soul, which hopefully we do as human beings,

particularly as a creator, you get hurt.

You cannot get away from that.

I was so hurt a few days ago.

A few days ago, I got an email.

I was so hurt, I still have it on my phone.

I was really hurt.

Yeah, yeah.

And I walk sometimes, often in the one that you mentioned.

Could it be any other brand?

It shouldn't be, it should be in there.

I had a call one day from Shanghai from a friend who walked into the Ritz-Carlton, maybe when I was running the Ritz-Carlton, he said, I walked just into the Ritz-Carlton.

And darn it, I could have gone blind, not seen the sign, I would have known it's the Ritz-Carlton.

I could feel it, how people looked at me, how people say, sir, how people help me.

I would have known it's the Ritz-Carlton unquestionably.

That's what you want to create.

That's it.