Humberto Dominguez

And the world. The world shut down. The only thing really thriving in Miami at the time was the boat industry.

Okay. All right. I see where you're going. Yeah.

Okay. All right. I see where you're going. Yeah.

Okay. All right. I see where you're going. Yeah.

Well, COVID happens. No one knows what to do. Like, literally. Like, hey, by the way, like, the world shut down. Like... How do we pay for rent or pay groceries? We have to figure something out. Looking into what was still working in Miami, boats were actually working in Miami. So I decided to bring the consulting idea I already had somewhat founded in 2019 into action. And I

Well, COVID happens. No one knows what to do. Like, literally. Like, hey, by the way, like, the world shut down. Like... How do we pay for rent or pay groceries? We have to figure something out. Looking into what was still working in Miami, boats were actually working in Miami. So I decided to bring the consulting idea I already had somewhat founded in 2019 into action. And I

Well, COVID happens. No one knows what to do. Like, literally. Like, hey, by the way, like, the world shut down. Like... How do we pay for rent or pay groceries? We have to figure something out. Looking into what was still working in Miami, boats were actually working in Miami. So I decided to bring the consulting idea I already had somewhat founded in 2019 into action. And I

Form a plan, not the best one yet, but some sort of plan and then polish it. I mean, running venues for this long, it was the same recipe no matter what. It was just a different industry now, right? Or so I'm thinking. So how am I going to fix the problem? I'm actually looking for a problem I need to fix. And in doing so, okay, this actually feels natural. I'm not reinventing the wheel here.

Form a plan, not the best one yet, but some sort of plan and then polish it. I mean, running venues for this long, it was the same recipe no matter what. It was just a different industry now, right? Or so I'm thinking. So how am I going to fix the problem? I'm actually looking for a problem I need to fix. And in doing so, okay, this actually feels natural. I'm not reinventing the wheel here.

Form a plan, not the best one yet, but some sort of plan and then polish it. I mean, running venues for this long, it was the same recipe no matter what. It was just a different industry now, right? Or so I'm thinking. So how am I going to fix the problem? I'm actually looking for a problem I need to fix. And in doing so, okay, this actually feels natural. I'm not reinventing the wheel here.

I'm just gonna apply it. And I actually went out and I took a leap of faith and I actually started trying to, again, build a network and contact people just as many, many moons back in a whole different industry, in a whole different city. And started trying to make connections enough to place me or position me in front of someone that could have some interest in what I had to actually pitch.

I'm just gonna apply it. And I actually went out and I took a leap of faith and I actually started trying to, again, build a network and contact people just as many, many moons back in a whole different industry, in a whole different city. And started trying to make connections enough to place me or position me in front of someone that could have some interest in what I had to actually pitch.

I'm just gonna apply it. And I actually went out and I took a leap of faith and I actually started trying to, again, build a network and contact people just as many, many moons back in a whole different industry, in a whole different city. And started trying to make connections enough to place me or position me in front of someone that could have some interest in what I had to actually pitch.

And so it happened. I mean, in trial and error, I got to meet this one gentleman running a boat club for many, many years. This boat club had been in Miami since the 80s. And... It had died down a little bit. he had other assets and other businesses and other things, and he just didn't have the right tool set to make his business something again. He didn't have the right operators. Correct.

And so it happened. I mean, in trial and error, I got to meet this one gentleman running a boat club for many, many years. This boat club had been in Miami since the 80s. And... It had died down a little bit. he had other assets and other businesses and other things, and he just didn't have the right tool set to make his business something again. He didn't have the right operators. Correct.

And so it happened. I mean, in trial and error, I got to meet this one gentleman running a boat club for many, many years. This boat club had been in Miami since the 80s. And... It had died down a little bit. he had other assets and other businesses and other things, and he just didn't have the right tool set to make his business something again. He didn't have the right operators. Correct.

And I felt like the problem wasn't all that significant. It just wasn't being properly handled. And I actually, if implementing the right solutions, the right tools, you could easily, like,

And I felt like the problem wasn't all that significant. It just wasn't being properly handled. And I actually, if implementing the right solutions, the right tools, you could easily, like,

And I felt like the problem wasn't all that significant. It just wasn't being properly handled. And I actually, if implementing the right solutions, the right tools, you could easily, like,

Well, it was a combination of everything. It was a combination of marketing, a combination of logistics, strategy, operations, lack of SOPs, lack of... like systems in place in general. I mean like from invoicing to hiring to anything in between. Running a business, a small business, a big business, it still has a lot of the same logic behind it. You still want to achieve likely