Jack Crivici-Kramer

Can you share a story about it?

Or yet he's a little backstage behind the scenes info we should share with you.

Before this interview, we spoke with Terang because we wanted to get to know him a bit more.

And in our chat, Terang, you mentioned that you're not in the makeup industry.

You're not in the beauty industry.

You're not in the cosmetics industry.

You said we're actually in the entertainment industry.

And Jack and I didn't ask any more questions because we wanted to ask you more during the interview.

So how is this beauty company actually in the entertainment industry?

What are you, my nana and I'm going to college?

Speaking of having fun, before we get to our final question, Tren, can you just repeat that line again?

That ethos, maximum, minimum.

It sounded like a rocket ship term, SpaceX style.

Nick and I were entertained by your So Many Dicks campaign.

To be clear, this was research by Elf Beauty on how many corporate board members were named Richard, Rick, or Rich.

Yeah, Jack, I believe it was specifically men named Dick on corporate boards outnumber all Hispanic women and outnumber all black women and all Hispanic women.

Yeah.

It was about not enough diversity on corporate boards.

And in the last year, as the conversation of DEI has shifted,

it seems like Elf Beauty has doubled down.