Jacob Goldstein

So once you make that decision, other decisions become a lot easier.

So to keep our fares lower, we charge separately for check bags and for large carry-on bags and to purchase.

print your boarding pass with a human being and to eat or drink on board and to pick your specific seat assignment.

We fly our planes more hours per day.

We put more seats in every airplane.

I mean, it's very easy to decide to put more seats on the airplane when you want to have a low price.

When you buy a ticket on most airlines, here's what you're paying for.

There's an airline out there.

I'm sure you know their name, that spends a lot of money telling you that their bags are free.

But their average tickets are $50 to $60 higher than ours.

It's expensive to carry bags.

You hire people to load the bags.

You pay for bag belts in the airports and the rental space to do that.

Every once in a while you lose a bag or you break a bag, so you have to have insurance to cover that.

It is not free to carry bags, so you either charge the people who use it or you charge everybody whether they use it or don't.

And we think it's fair to charge customers for what they use and not charge them for what they don't use.

That's exactly right.

Spirit serving you as a valued customer is letting you fly to New York for $69 when everybody else is charging $150 or letting you get to Nicaragua for $99 when everybody else is charging $250.

That's Spirit serving you as a valued customer.

In addition, we'll let the 7-Eleven be available to you while you're in the airplane.