Jacob Kremple

Okay.

To try to catch some of these upswings and actually make some profit, right?

Like a lot of these growers that we deal with, this is a razor thin margin business, just like ours is as well.

And in groceries as well, right?

Like your food cost is such a huge part of

the cost for whether it's a grower, a retailer, a food service distribution company, you're playing in margins of single digits, right?

What happened specifically this time was if you look at winter growing of tomatoes, you can't grow a tomato in New Jersey in the winter.

You can't grow it in Illinois in the winter, right?

You're gonna be growing tomatoes in Florida.

Right, but your traditional field tomatoes are gonna be grown in Florida and in Mexico.

And you think of, OK, for December until the spring starts, right?

So call around this time when some of the more local programs are going further south.

If you needed 100 tomatoes for the US market, 30 of them are going to come from Florida.

70 of them are going to come from Mexico.

So about 70% of our tomato production in the winter is done in Mexico now.

30% in the U.S.

You go back pre-NAFTA or right around when NAFTA started, that was completely reversed.

It was about 80% domestic, 20% Mexico, which we can also dive into, which is a fascinating story, the globalization of produce.

And we talk about flavor and quality.

It's a very interesting story as well.