Jaeden Schafer

There's some banks, Citi, all of those were saying like, yeah, we expect to see the same kind of thing.

They were kind of forecasting these multi trillion dollar metaverse economies by 2030.

It seems like they were maybe drinking the Kool-Aid a little bit too much because that we never even got close to that.

I think Meta's kind of they definitely had like a big dream, but the adoption was lagging really bad.

So even though the company didn't disclose any kind of detailed metrics from its VR app store, mostly, I think, because this would make them look bad.

The estimates give us kind of a rough idea.

So Apptopia data suggests that MetaHorizon app has been downloaded about 60 million times globally since 2018.

So that's about 40 million downloads in the US.

I think they did see some growth in engagement.

They had an average daily sessions per user, which was at like

3.49% in early 2023.

That went up to 4.9% by January of 2026.

So, you know, daily sessions per user did increase a bit.

I think the company had more than 3.5 billion daily active users across Facebook, Instagram, and WhatsApp and Messenger.

So I think basically like these numbers from Horizon Worlds are barely even registering compared to some of their other properties.

Now, one thing that I do think is interesting is that if this whole strategy had worked, Meta was kind of hoping that they were going to create some of their early Facebook era success.

They had like Zynga's games like Farmville and Words with Friends that had a ton of revenue.

They were selling like virtual goods.

This time, I think maybe part of the problem was that Mark was kind of saying that he wanted to get money from developers.

He was talking about how he was going to extract revenue and all this kind of stuff.