Jake Paul
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Appearances Over Time
Podcast Appearances
so many people have tried to take over the sport of boxing and it's just too diversified, too many sanctioning bodies with the belts, too many fighters and promoters and managers involved.
And it's a sport that is always going to be, you know, scattered across the board.
Our strategy on that was essentially we're the WNBA of boxing because we've cornered a market in women's boxing and believed in Amanda Serrano since day one.
And that was really the test case to say, okay, we can make a woman a massive star and take her from making $500 a fight to
five million dollars a fight and no one is pushing women's boxing they deserve to be pushed their fights are arguably more entertaining especially than floyd mayweather for sure without a doubt and we saw that and we were like all right let's go after women's boxing because it's it's untapped and now we have you know seven out of the
10 pound-for-pound best women fighters and 40 overall some of the best up-and-coming talent.
And that's where we found a little bit of a niche, as well as being the leaders of working with Netflix.
I think pay-per-view, there's so much piracy and so many issues with that.
I was the first one to be like, all right, there was the TV era of boxing.
Then there was the pay-per-view era.
And then I was like, now we're in the streaming era.
And so realizing that we had to pivot the business model to be accessible, where it's like if you have Netflix or one of these subscriptions, you're not going to want it.
You're going to pay the $7 a month or $10 a month or whatever it is now.
getting distribution that way.
Obviously I'll probably still do pay-per-view fights here and there, but we're definitely moving into the streaming era of boxing.