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Jana Francis

๐Ÿ‘ค Speaker
186 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

22.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

Yep, all full time here at our location in Utah.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

I also have two engineers in Costa Rica.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

I would prefer it to be an equity round so that the company finances don't need to service the debt.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

But I know that if someone out there gave me, you know, bank debt right now prior to getting equity, that I could put on nothing but accelerant, meaning outside permission.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

I mean, you know.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

inorganic marketing kerosene on the fire baby yep throw some kerosene on the fire um because that's exactly where any debt or equity would go by the way it's just growth for marketing because believe it or not i've spent less than four percent on uh top line revenue on marketing ever and that is including um my email channel which you you can't be an e-commerce without sending daily emails how many email lists how many people are on your email list for she steals

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

For SheSteals, well, for the majority of our consumers get a combo, meaning you get everything in one.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

Total emails is 375,000.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

Okay, got it.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

Yeah, it's 50, it's 55% of our revenues is our email channel.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

And we send, we're sending though 13 million a month in total.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

Depends on the cost to the consumer of the product.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

You know, if something's under $10, we could sell thousands and thousands.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

In general, so far today, to give you an example, we've sold, I'm adding it up here, we've sold 550 units across all of our sites in the last three and a half hours.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

On average, it's between...

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

I would say a thousand, 2000 a day, depending on the price point of the items we're selling.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

I am being very, very conservative in my valuation.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

I'm valuing the company right now at about one times revenue, which I think is extremely reasonable.

SaaS Interviews with CEOs, Startups, Founders
This Mom of 3 Does Clever Thing Each Morning, Has Made $76 Million with Jana Francis of Steals.com EP 244

Especially considering the fact that, you know, steals.com itself has a lot of equity built into the brand.