Jason Hartman
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Podcast Appearances
Justin, first off, thanks for having me. Excited to be here. But yeah, motivated sellers, that's all we do. Motivated single family or, you know, four and under real estate people looking to sell. We target the top five categories as our main thing. You know, everything from divorce to probate, pre-foreclosure, tired landlords, and health and safety issues. People need to move.
Justin, first off, thanks for having me. Excited to be here. But yeah, motivated sellers, that's all we do. Motivated single family or, you know, four and under real estate people looking to sell. We target the top five categories as our main thing. You know, everything from divorce to probate, pre-foreclosure, tired landlords, and health and safety issues. People need to move.
That's what we're targeting. And it's so exciting to see how our investors are converting. But all we do is leads. It's mostly from the Google platform, whether it's pay-per-click, YouTube, some display ads. But everything's going through our Google platform for the most part. And we bring the leads in for the investors.
That's what we're targeting. And it's so exciting to see how our investors are converting. But all we do is leads. It's mostly from the Google platform, whether it's pay-per-click, YouTube, some display ads. But everything's going through our Google platform for the most part. And we bring the leads in for the investors.
I'll give you a little example on this with the competitors, right? A lot of our competitors, I know them. They're good guys. I look at it as you go to a street. And if you're going out for a drink, you can go to a place where there's a lot of bars. And everybody wants to drink. There's more people who want to sell, and there's more opportunity in real estate and investors than there is.
I'll give you a little example on this with the competitors, right? A lot of our competitors, I know them. They're good guys. I look at it as you go to a street. And if you're going out for a drink, you can go to a place where there's a lot of bars. And everybody wants to drink. There's more people who want to sell, and there's more opportunity in real estate and investors than there is.
So we can't provide our investors enough leads. We send out about 500 leads a day, and we're asked for probably about double that. What makes us different? We use the entire Google platform. Our leads start at $150 per lead right now. We just started a national promo for leads just across the country that are $30. That'll probably go up to $50 pretty soon. But we do that.
So we can't provide our investors enough leads. We send out about 500 leads a day, and we're asked for probably about double that. What makes us different? We use the entire Google platform. Our leads start at $150 per lead right now. We just started a national promo for leads just across the country that are $30. That'll probably go up to $50 pretty soon. But we do that.
We have exceptional customer service. I'm proud to be a part of that as well. You know, I'm going to toot my own horn there a little bit, but we try to be super helpful for investors. Whether it's, hey, you know, I need help with the lead. I don't, you know, maybe it's give me a credit from a dispute policy or, hey, I got this lead and the person is motivated. I have no idea what to do.
We have exceptional customer service. I'm proud to be a part of that as well. You know, I'm going to toot my own horn there a little bit, but we try to be super helpful for investors. Whether it's, hey, you know, I need help with the lead. I don't, you know, maybe it's give me a credit from a dispute policy or, hey, I got this lead and the person is motivated. I have no idea what to do.
And I'd be like, hey, you know what? I have the perfect guy for short sale, for subject to, for just give them a call and work the deal together, work something out.
And I'd be like, hey, you know what? I have the perfect guy for short sale, for subject to, for just give them a call and work the deal together, work something out.
Yeah. And that's exactly it. And, you know, for the big time investors, we have a lot of big guys. They can teach me way more than I can ever teach them.
Yeah. And that's exactly it. And, you know, for the big time investors, we have a lot of big guys. They can teach me way more than I can ever teach them.
You know, I might give them a little hint like, hey, you should organize this in Dropbox or use, you know, talk to this guy. But by and large, they're going to teach me way more.
You know, I might give them a little hint like, hey, you should organize this in Dropbox or use, you know, talk to this guy. But by and large, they're going to teach me way more.
But some of the smaller guys, I can give them a lot of tips and put them in the right place. It's just when you talk about differentiation, we're just going out of our way to help people.
But some of the smaller guys, I can give them a lot of tips and put them in the right place. It's just when you talk about differentiation, we're just going out of our way to help people.
Oh, absolutely. You know, one of the things I said right away is we don't want a machine answering the phone. We want a real person, you know, and then you talk about longevity. I mean, there's got, there's, I've been working with motivated sellers since 2019. There's guys, a lot of guys I know who I met when I started who are still buying with us. And then it's also cool.
Oh, absolutely. You know, one of the things I said right away is we don't want a machine answering the phone. We want a real person, you know, and then you talk about longevity. I mean, there's got, there's, I've been working with motivated sellers since 2019. There's guys, a lot of guys I know who I met when I started who are still buying with us. And then it's also cool.