Jeff Cotton
๐ค SpeakerAppearances Over Time
Podcast Appearances
And I believe that we would not have gotten there if we had not really obsessed about Rule of 40.
So you can see prior to 2020, let's call it, we weren't even in the realm of possibility to be acquired.
And we did have a...
Mega multi-billion dollar company who all who was an investor actually a relatively small investor But they always wanted to acquire the company But they never did until we could actually get the business growing and get burn rate to a responsible level and finally once we had literally six quarters of Sort of being above zero and then getting into that sort of 40 and above sort of level Finally they were interested
But you can be the best product.
You can be acquiring customers.
You can be making customers happy.
But if financially you're not delivering or performing, it's going to be really hard to ultimately get an exit.
And so if we hadn't put this up, we would not have gotten there.
So ultimately, LivePerson is who acquired Tenfold.
LivePerson was primarily in the chat.
business.
So when you go onto a website today and the little bot pops up, probably six out of 10 of those that you see is going to be live person.
They are the dominant market leader in that space.
And they wanted to get more into this sort of voice and CRM integration space, which is ultimately why they chose to acquire Tenfold.
So, you know, I've covered most of this.
We had taken on about 35 million, just shy of that in total.
capital.
We returned, um, more than two X what we raised.
And we, because we'd done a number of rounds, including a down round, uh, our investors got anywhere between two and five X, depending on how much they invested in every round.